Simon Law
@splaw
CSO of Mirum (WPP Digital) | Marketing Strategy Leader | Effie UK Council Member
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Join us at #EffieUK on 7th October at 3pm for our virtual summit. We'll reveal this years' award winners and showcase practical ideas and insight from the very smart people behind the latest #IdeasThatWork. Register now and see the full agenda: bit.ly/EffiesUK
Join us on 13th May for Bounce Forward, the next instalment of our #IdeasThatWork Summit Series. Hear practical insights from those who successfully rode the turbulence of 2020 & found new ways to operate. What did they learn that can help move us forward? ow.ly/tQlH50EvaRg
.@Effie_UK has launched its 2021 Call for Entries w/ new categories. Entry deadlines run May 7th – June 18th. Learn more: ow.ly/WBp650DUpWA #effieUK #effies
Our 2021 #effieUK Awards open today w/ new categories to reflect the marketing & business challenges faced by all marketers in today's world. Learn more about this year’s awards here: ow.ly/WBp650DUpWA. Proud to honour all types of marketing and the people who make it.
Have a KITKAT... is on a break, just for a bit, but "Have some swipe, melt a mustache." is ready to step in. What’s yours? abreakforhaveabreak.com #ABreakForHaveABreak
Congratulations to the 2020 #EffieUK winners! See the most #effective work of the year: ow.ly/trUf50BAit6 #Effies
The final day of the #EffieUK #IdeasThatWork Summit & Awards Celebration begins at 3pm BST! Up first: hear from @Pernod_Ricard’s Ann Mukherjee & @WPP’s @lindsaypattison on developing a culture of #effectiveness. Register here (free): ow.ly/dKEb50BaJ7Z
Join us on 23-24 Sept for Ideas That Work: 2020 #EffieUK Leadership Summit & Awards Celebration, a virtual event featuring the best of our industry including @javmeza, @cherylcalverley, @thedinosaw & more. Free to attend. For the full agenda & to register: ow.ly/dKEb50BaJ7Z
Marketing #Effectiveness Redefined: Where do we go from here? A panel + live Q&A w/ @facebook will open the #effieUK Leadership Summit & Awards Celebration on 23rd September @ 3pm. Join us to hear from @car0lus, @cherylcalverley,@javmeza & KJ Weir: ow.ly/dKEb50BaJ7Z
Great POV from @cherylcalverley ... including this: "we mustn’t be suckered into shifting spend to the short term without keeping an eye on the equity we’re building or we’ll fail in our task of building tomorrow’s sustainable brands in the fight for today’s scraps."
#EffieUK Council Member @cherylcalverley discusses the most #effective path to sustainable growth for #scaleups (via @campaignmag): ow.ly/s7Ni50zTuL9
Effectiveness will be defined by meaningful actions in a post-Covid-19 world campaignlive.co.uk/article/effect… via @campaignmag
This is a must read - When they go deep, we go wide: Why almost everyone is getting marketing science wrong by @alexsteer link.medium.com/QDp48BwMfT
Lessons from the Effies shortlist - effectiveness drivers: linkedin.com/pulse/lessons-…
Welcome Jon! campaignlive.co.uk/article/movers…
“Once that feed is less inherently positive, it’s a more difficult place for brands to be.” @splaw via @eMarketer buff.ly/2rBsbLS
London chief strategy officer & @EffieAwards_UK Steering committee chair @splaw presenting at this year's ceremony!
GOLD!!!! at Clio for adidas Glitch... clios.com/sports/winner/…
Great to see wins in press, even if it's not news for us! Microsoft joins London client list... campaignlive.co.uk/article/wins-w…
campaignlive.co.uk
Wins this week: Sky, Rolls-Royce, Microsoft
Campaign's weekly roundup of account moves across advertising and media.
I am proud to be judging the #BIMAawards '17. Enter your best work and hope to see you there.
"We’re avoiding the bigger issue of how we implement metrics that really have value" @splaw on viewability @Digiday bit.ly/2ngDVQY
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