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Tribalism can be dangerous. Often the 1st way to form a tribe is defining what we're not. We're not them. We're better than those other people. Then ideas get mixed with identity, & then wrong ideas defended. Beware of tribalism, of ideas conflated with identity. </end tedtalk>
😅 Hope that #waiver got signed! If your #padi dive shop needs waivers, be sure to check out our #esign dive shop templates. We can do Sign, pay & schedule in 1 doc + API-integrate to other common software.
😅 #marketingtips : people will often go to great lengths to stay consistent with their self identity. Mom 1, Kid 0? No, the kid won too 😁
Nailed it #marketingtips : Understand reactive painkiller marketing vs proactive vitamin. "Repulsion" driven = better via intent based search #seo & #PPC but vitamins are better suited to attention interruption. Some businesses - #plumber #hvacrservicetechs etc - sell both
Optimize your biz for cash flow or rapid growth? You can change anytime, but you cannot have both simultaneously. Gurus who say U can have it all are IMHO wrong. U can, but not at the same time.
Want real #change? Run for office, or help someone who is. youtube.com/watch?v=tj2VT2… -- #canvassing #vote #primary #citycouncil #politicalsoftware #politicalcampaign #petitiondrive
Upside to no clear single avatar? We've built something amazing & flexible that worked for the clients, primarily in #HR & #realestate & #financing - and I think it's the world's most powerful #paperless system available at any price. Schedule a demo SwiftCRM.com
#2: Downside to tiny agency: reactive headspace + not a single avatar. Also, $100k/yr can easily keep you from $100k/mo, at least for engineer-types not super cash motivated.
1 of a few: We started as an agency, years ago, then cobbled together code we needed into a frankenstein. It was a mess. All bootstrapped, but informally ad-hoc thrown together code, between working on agency client work. Upside to starting as agency: Close to client's needs.
How can we double our income overnight? Just see http://swiftmarketing.com/
Our highest and best use is to be your virtual marketing department http://swiftmarketing.com
This month it's all about the basics, specifically doing them very very well
We just added mass email & improved the autoresponders, & company leads pool from which any agent can claim a lead. Studying Social CRM now.
RT @tweetmeme How to connect SwiftCRM to your Website | SwiftCRM CRM Software Blog http://retwt.me/1tsaC
Top 10 Reasons Hosted CRM is better than Owned: http://bit.ly/ArHAn
Open source is overrated: Profit = motivation to build + support better code faster
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