trace cohen
@traceable
the age of intelligent brand is upon us.
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Hey #zoomtopia attendees, come meet Loop! Loop is an AI made just for Zoom that's like having a project manager on every call. Start here --> heyloop.ai
Hey #zoomtopia attendees! Visit heyloopai.com/zoomtopia to learn how you can get one of these swanky YETIs! But stop by quick, they'll go fast!
Does your day consist of “little fires everywhere?” Between Zoom meetings and your firefighting duties, it’s a wonder you’re able to get any meaningful work done. What if you could make time to stop the sparks before they fly? #futureofwork #digitaltransformation #zoomtopia
Mintie tweeties - “I Minted My First NFT of a Tweet and Sold It for $20 in 24 Hours” by @Tim_Denning link.medium.com/KlMjPmr2Eib
the new awkward... when the Zoom call ends and everyone says goodbye but you're still there. Like, hey. New feature ideas anyone?
Great to speak on @iab panel today on AI in the creative process, and how we need to build AI informed by our Human intelligence. #IABBranddisruption - thx for having B R A I V E in the mix!
"People like me and you are tired of being treated like data... so we are very careful how we use it. The experiences we are deploying are really about the community or the brand intelligence" - Trace Cohen, B R A I V E #IABBrandDisruption
Speaking at #AW2020 on the imperative for brands to lead with their humanity in an AI world. AI is here, time for marketers to imbue AI with purpose, and build meaningful brand experiences for brand communities live.advertisingweek.com/agenda/session…
Thanks for the quote @Adweek interviewed on the strengths and shortcomings of AI in campaigns for our new AI Startup, B R A I V E. The gist, AI today could write something wacky or viral or funny, but not something that maps to the true DNA of the brand adweek.com/digital/adweek…
Meditation replaces detention at school. We are finally waking up! upworthy.com/this-school-re…
The Kavanaugh team says they don't think Ford hit a home run. I guess that's the difference between the two sides - they think they are playing a game, she is in the business of telling the truth. #KavanaughHearings #IBelieveChristineBlaseyFord
Purpose Baked-In is the topic of the panel Im hosting tonight @WeWork Chelsea, with speakers @heatherAtaylor from The Economist, Kickstarter's @Changahroo , and The Phluid Project's Rob Smith @phluidproject to explore how purposeful brands win the hearts of the market!
Such an amazing conversation to host loved each of these guys so cool and so smart!
Great discussion with @traceable @mrbobbyjones @jmoritz & Joe Dawson in Stage 2 - Brand Purpose 2.0 #SMWNYC
Our client @214co and friend Rob Smith of the @phluidproject speaking @smwnyc on building his brand from the ground up from a place of purpose - ‘Challenging boundaries with Humanity’is what Phluid is all about! #proud #economicpurpose
In prep for a panel I'll be hosting at Social Media Week tomorrow chatted with amazing brand marketers around their purpose driven approaches to building brand. This article highlights @Sonos and the amazing work they are doing in the space. bit.ly/2qXp2UC
Psyched to host this conversation @smwnyc “Brand Purpose 2.0: When Doing Good Drives the Bottom Line”. Incredible to learn what Joe Dawson of @Sonos is up to the space, and hear from @mrbobbyjones of @PeaceFirst (co-author of Good is the New Cool)bit.ly/2H4bEEx Come!
Proud to have worked as agency partner with @phluidproject and visionary founder Rob Smith in his mission to reject binaries and establish this gender neutral brand 'Challenging Boundaries with Humanity'. bit.ly/2IvTLPi
mic.com
The Phluid Project is here to show what a gender-free shopping future could look like
Gender-free fashion isn’t a trend — it’s a movement, and it may just be the future of retail. But while designers like Gypsy Sport have launched gender-free fashion brands, and retailers like Zara...
I’m defending the land I have left. Click p2a.co/MyjVNV7 to do the same. Thank you @patagonia for speaking up!
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