George Wright
@wrightorama
Speaker, Social Media Expert, creator of Will it Blend?
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Simple strategy is best. Don't get so complicated that you lose sight of your purpose.
Get the messaging on your website right before you draw attention to it via social tools. Clean the house before you invite guests.
Your suppliers make much better margins when you procrastinate.
if you can view the world through the eyes of your customer, you have a better chance of marketing to them!!
Strategy doesnt just happen... you must drive it. If you are reactive, you will never get to strategy
Company brand = what PEOPLE think about the company - not what the company says about itself! If these are out of sync you have a problem
I am amazed at the number of companies just can't seem to stay on message... USE YOUR STRATEGY!!
Blast from the past! I just found an old encyclopeda. Can't wait to show my kids how bad it was to do research when I was in High School.
Success is not an accident when there is strategy behind it...
Loving the how-to videos posted on YouTube... Great content - probably will not set records for views, but will have long legs
Successful social strategies begin with customer needs. If you arent solving an issue, adoption will be spotty at best.
Brand building and generating awareness are two different objectives. Treat them differently!!
If you are creating a YouTube video and cannot define exactly who you want to watch it, good luck!! You'll need it!
A marketing tactic in search of an objective is a recipe for failure.
Fast casual dining is the perfect meal evolution for the business lunch crowd...
Choosing not to make a decision changes your role from being a player to a spectator.
RE: http://bit.ly/90GPOt. Will it blend was a blast to create. The book will be coming out shortly...
Having a hard time focusing when it is perfect weather outside...
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