What the Futures
@wtfuturespod
Western Canadian crop marketing strategies and a whole lot a real talk to boost your confidence—no matter what the markets do. 🎙️ Join Ryan Denis every Friday!
The What the Futures online auction is open! From Oilers tickets to homemade treats — every item helps keep farm mental health support strong. 💚 100% of proceeds go to the Canadian Centre for Agricultural Wellbeing -@CDNAgWellbeing 🕗 Bidding closes Nov 23 @ 8 p.m. 👉 Bid now.…
Pro tip: Lower input costs increase profit. Reminder BrettYoung early booking discounts end Nov November 14, 2025 Deal: Book a minimum of 16 bags of any BrettYoung canola by that date and you earn $50/bag! @BrettYoungSeeds
Hey farmers — Conexus just stepped up in a big way. They’re giving away 2 FREE tickets to the Crop Marketing Made Cool Conference this December in Moose Jaw to 2 Farms!! If you’ve been thinking about coming, this is your chance to join us. 🎟️ Enter here →…
About 90% of podcasts fizzle out before they hit ten episodes. Ten. Which is wild when you think about it — most people never even get to the good stuff. The part where it’s a little messy, a little fun, and people actually start listening. So to be sitting here at Episode 100…
The Canadian Centre for Agricultural Wellbeing (CCAW) is committed to developing mental health programs with farmers, for farmers. Their evidence-based programs are shaped by research and validated by those who understand farming best — the farmers themselves. This ensures…
“We’ll match it.” 3 words that tell you everything about the current fertilizer market. This week, I share a story from a farm that got six quotes in one day—and what it says about loyalty, leverage, and the psychology of the deal. 🎧 What the Futures – Episode 99. A podcast…
![wtfuturespod's tweet image. From one farmer to another.
Still a few tickets left.
ryandenis.ca/2025-conference
]](https://pbs.twimg.com/media/G468K_UbQAE3nEg.jpg)
My wife doesn’t listen to the podcast, so I’m telling you a funny story. Fifteen years ago in Jasper, we traded a 450-person wedding for 40 people, a dog, and one closed highway. Still showing up. Still laughing. Still lucky. 📷 Hear the full story at the end of Episode 99 of…
Big congrats to Jacey LeBras from northeast Saskatchewan — winner of our Crop Marketing Made Cool photo contest! Her photo captured the wonder of a little girl watching her dad bring in the crop. LeBras Farms Ltd. grows canola, wheat, barley, oats, and peas, along with alfalfa…
“There are 50 things that can affect the canola price next fall. You can’t predict all of them.” – Chuck Penner, LeftField Commodity Research @LeftFieldCR We spend so much energy trying to guess where markets are headed. The smarter play? Build plans that hold up no matter what…
Most farmers don’t actually need more information — they need a place to turn info into decisions. Would it be okay if this year you didn’t have to do that alone? The Lunch Box Crew gives you weekly targets, marketing strategy, and a tight group of farmers all working toward…
There is chaos in the fertilizer market right now. This summer: retailers couldn’t keep up with farmer demand. This month: retailers are chasing the sale — bundling product & offering terms. Go look! We break it all down in Episode 98 of the What the Futures podcast with Ryan…
Ryan only opens up the Lunch Box Crew a few times a year… and he’s got space for 5 new farms right now. The Lunch Box Crew is where farmers get: •Weekly market insights + price targets •Clear recommendations on when to sell •Strategy support so you’re not second-guessing…
If you grow durum in Canada— this podcast is for you. Durum just bounced 20¢. These are the rallies you have to be ready for — because they don’t last long, and they don’t knock twice. Episode 98 of the What the Futures podcast with guest @TrentKlarenbach…
76% of Western Canada’s canola acres are LibertyLink. Strong agronomics. Proven performance. The kind of genetics farmers trust. In this week’s What the Futures podcast, I pull the curtain back with BrettYoung & DL Seeds to talk about the traits shaping 2026 acres. If you like…
The next four weeks, crop marketing plans will be revisited. Bills need to be paid, crops need to be sold. That means bids will shift, trains will fill, and opportunities will come and go. Fast. If you’ve been waiting for “the right time,” this is it — but you’ve got to be on…
Why not pencil out a canola strategy for November 2026? If you’re one of the 20-million-acre canola growers next year, now’s the time to map out your strategy — protect your bottom line & leave your upside open. Know where you stand. 🎧 Listen to episode 97 on What the Futures…
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