Zack Rosenberg

@zacksoapbox

Co-Founder of @qortex_HQ. I tweet about #AI #Adtech #Media and #Family. Click here to participate in my #Twitterview series: http://forms.gle/w8Ej1Rw1raAbNZ…

NY, NY

qortex.ai

Joined December 2008

4KPosts 515Followers 1KFollowing

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Zack Rosenberg

Mar 23

Is this The End of Taxonomy As We Know It? linkedin.com/pulse/end-taxo…

zacksoapbox's tweet card. For decades, ad targeting has relied on static taxonomies—predefined content categories that lump the internet into tidy little boxes. “Sports” means soccer and MMA.

Is this The End of Taxonomy As We Know It?

Source: linkedin.com

Zack Rosenberg

Mar 10

🌟 Celebrating Women in AI & Advertising linkedin.com/pulse/celebrat…

zacksoapbox's tweet card. Yesterday was International Women’s Day, and I want to take a moment to recognize the incredible women who inspire me every day—my mom, my wife, and the brilliant women here at Qortex who push the...

🌟 Celebrating Women in AI & Advertising

Source: linkedin.com

Zack Rosenberg

Mar 3

CTV & AI: Navigating the New Advertising Landscape linkedin.com/pulse/ctv-ai-n…

zacksoapbox's tweet card. The conversation around AI in media buying has hit a fever pitch. Will AI take over entirely? Will media buyers become obsolete? Mike Shields’ latest piece on Media Buyers vs.

CTV & AI: Navigating the New Advertising Landscape

Source: linkedin.com

Zack Rosenberg

Feb 9

Check out the latest article in my newsletter: 🚨 Brand Safety & Understanding Content: Breaking down the latest Adalytics report linkedin.com/pulse/brand-sa…

linkedin.com

🚨 Brand Safety & Understanding Content: Breaking down the latest Adalytics report

We know it’s Super Bowl Sunday, and we’ll get to the Taylor Swift Effect in a moment. But first, we need to address something far more urgent.

Source: linkedin.com

Zack Rosenberg

Feb 2

Check out the latest article in my newsletter: Super Bowl Ad Cost up 213X linkedin.com/pulse/super-bo…

zacksoapbox's tweet card. I’m hitting the pedals with the Qortex team for Cycle for Survival to support rare cancer research at Memorial Sloan Kettering Cancer Center (MSK)—and I’d love for your support. Rare cancers are...

Super Bowl Ad Cost up 213X

Source: linkedin.com

Zack Rosenberg

Jan 27

Check out the latest article in my newsletter: 🔍 Unlock Videos Potential with Advanced Video Intelligence linkedin.com/pulse/unlock-v…

zacksoapbox's tweet card. This week’s newsletter isn’t quite like the others. Instead of sharing news, trends, or stats, I want to take a step back and reflect on something central to Qortex since 2020: The Power of Content.

🔍 Unlock Video's Potential with Advanced Video Intelligence

Source: linkedin.com

Zack Rosenberg

Jan 20

Check out the latest article in my newsletter: Tick-Tock, Time's Up! linkedin.com/pulse/tick-toc…

zacksoapbox's tweet card. We're excited to announce our bid to acquire Tick-Tock, the premier platform for watch enthusiasts. Not to be confused with TikTok, the viral video app currently navigating a U.

Tick-Tock, Time's Up!

Source: linkedin.com

Zack Rosenberg

Jan 12

Transforming Advertising with AI at CES 2025 linkedin.com/pulse/transfor…

zacksoapbox's tweet card. I was sad to have missed CES, but I stayed back so my wife Rachel could work a show in Los Angeles, only to be evacuated 8 hours later. She saw the devastation first-hand and along with her colleag...

🚀 Transforming Advertising with AI at CES 2025

Source: linkedin.com

Zack Rosenberg

Mar 5, 2023

Will #ChatGPT replace #searchengines? linkedin.com/pulse/chatgpt-…

Will ChatGPT replace search engines?

Source: linkedin.com

Zack Rosenberg

Feb 22, 2023

Excited to share that CatapultX is now @qortex_hq! linkedin.com/pulse/catapult…

zacksoapbox's tweet card. I have some big news for you today! This will be my last newsletter from CatapultX, because… We're excited to announce that we have become, Qortex. The name CatapultX has meant a lot to us over the...

CatapultX is now Qortex!

Source: linkedin.com

Zack Rosenberg

Jan 9, 2023

2023 Predictions for #AI in #Advertising linkedin.com/pulse/2023-pre…

zacksoapbox's tweet card. Remember last year when I said 2022 was the year for AI? Well, I agree with Greg Brockman from OpenAI, when he tweeted “Prediction: 2023 will make 2022 look like a sleepy year for AI advancement &...

2023 Predictions for AI in Advertising

Source: linkedin.com

Zack Rosenberg

Dec 19, 2022

The World Cup Got Us Thinking About #AI Around the Globe linkedin.com/pulse/world-cu…

zacksoapbox's tweet card. If you haven't yet, be sure to put your thoughts down for your predictions for 2023 advertising and AI in marketing. Did you watch the final game of the world cup? It truly had it all! Congrats to...

The World Cup Got Us Thinking About #AI Around the Globe

Source: linkedin.com

Zack Rosenberg

Dec 5, 2022

We need your input on trends for 2023! linkedin.com/pulse/we-need-… #ai #advertising #video

zacksoapbox's tweet card. I don’t know about you, but I’m looking forward to next year. Of course, this year has been great for CatapultX with a multitude of new advertiser and publisher relationships and the growth of our...

We need your input on trends for 2023!

Source: linkedin.com

Zack Rosenberg

Nov 27, 2022

Lets put people back to work + World Cup Fever linkedin.com/pulse/lets-put…

zacksoapbox's tweet card. Hope you had a Happy Thanksgiving! Watch any football? Speaking of football, but the soccer kind. If you're in NYC next week, the CatapultX team is gearing up for the World Cup.

Let's put people back to work + World Cup Fever

Source: linkedin.com

Zack Rosenberg

Nov 20, 2022

Test your knowledge of AI and win! linkedin.com/pulse/test-you…

zacksoapbox's tweet card. Happy Thanksgiving week! I'm looking forward to the food, the friends, the family, and of course, the football. How about you? I have a lot to be thankful for this year - and one of them is definit...

Test your knowledge of AI and win!

Source: linkedin.com

Zack Rosenberg

Nov 13, 2022

#Gaming #Ads with NPC Energy linkedin.com/pulse/gaming-a…

zacksoapbox's tweet card. If you're a Veteran on this newsletter list, thank you for your service to our country! Today, I wanted to discuss gaming! AI is used in gaming to improve the overall experience. One way that it is...

Gaming Ads with NPC Energy

Source: linkedin.com

Zack Rosenberg

Nov 6, 2022

.@TheDrum announced their finalists for best use of #AI in #Advertising linkedin.com/pulse/drum-ann…

zacksoapbox's tweet card. We are excited to announce that CatapultX has been nominated for the second time as a finalist for the DRUM Award for Best Use of Artificial Intelligence. This award recognizes our company as a...

The DRUM announced their finalists for best use of AI in Advertising

Source: linkedin.com

Zack Rosenberg

Oct 30, 2022

How #AI is used to measure brand lift linkedin.com/pulse/how-ai-u…

How AI is used to measure brand lift

Source: linkedin.com

Zack Rosenberg

Oct 23, 2022

Ad-supported #Netflix is coming, what will that mean? linkedin.com/pulse/ad-suppo…

zacksoapbox's tweet card. What are you doing this Thursday? I'm hosting a webinar on advertising innovation - featuring brands like CVS, Dell, and Harley Davidson. Sign up if you'd like to attend or receive the recording!...

Ad-supported Netflix is coming, what will that mean?

Source: linkedin.com

Zack Rosenberg

Oct 16, 2022

Attending @advertisingweek, #programmaticio, or the #nabshow? We've got you covered! linkedin.com/pulse/attendin…

zacksoapbox's tweet card. Nothing beats NYC in the Fall, right? It's cooler, and there are all sorts of events - and especially after the last couple years, I look forward to getting some in-person time with people in the...

Attending Adweek NY, Prog I/O, or the NAB Show? We've got you covered!

Source: linkedin.com

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