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New Campaign Announcement 📢 We are thrilled the latest campaign for our client, KCOM, has launched! 🙌 ⚡ The Power is all Yours ⚡ created by the brilliant Ponderosa Agency, will be seen across OOH, TV, Adsmart, VOD & Cinema. #ThePowerIsAllYours #KCOM #ActuallyMakingSense

⭐️ FANTASTIC NEWS! ⭐️ In our first year of entry, we’ve stormed in at no.12 in Campaign UK’s top 100 list of Best Places to Work 2024 🙌 What a result, and what a team! 👏🎉 #TeamWork #ActuallyMakingSense #AMSMediaGroup

We are delighted to have been awarded the IPA People First Promise Badge 🙌 🎉 This award acknowledges we are actively investing in and engaging with, the mental health and wellbeing of each and every staff member. #IPAPeopleFirst #ActuallyMakingSense #MentalHealthWeek

Optimising strategies for media campaigns to gain maximum impact can sometimes feel like navigating a labyrinth of data and possibilities. Our Head of Digital Technology, Josh Shenton, has some top tips... bit.ly/3JteULk #ActuallyMakingSense #OptimisingStrategies

Is economic uncertainty leading brands to switch to short-term performance strategies? Our MD Duncan Collins shares his thoughts. #ActuallyMakingSense #BrandAdvertising #InfluencerMarketing bit.ly/4bGuZu2

Our MD, Duncan Collins, has shared his thanks and thoughts for the year, so please settle in for a read, and have a truly wonderful Christmas break 🎄 #ActuallyMakingSense bit.ly/3TvJ5b1.

Testimonial Tuesday 🌟 At AMS, we are proud to have many long lasting client relationships, one of which is with David Rogers, Lavazza Managing Director from 2013 - 2021. #testimonial #actuallymakingsense

💸 What's the real cost of pitching? ⏳ How many hours go into each pitch? ✂️ Can the pitch process be streamlined? Let our Managing Director, Duncan Collins, share all the answers with you... #pitching #pitchprocess #actuallymakingsense bit.ly/3P900wr

Whilst our Marketing Manager, Emma, admits to knowing nothing about DIY, she loves a proper builders brew ☕💪 Talking Tik Tok, Family & Delegation, have a read and get to know Emma with her 'Cuppa & A Catch Up'... #ActuallyMakingSense

GET TO KNOW US! 🌟 We're a fully accredited media planning and buying agency 💪 Formed in 1975, we're one of the longest-established independent media agencies in the UK 📍 We have offices in London & Leeds 🧠 We define ourselves by three simple words #ActuallyMakingSense

Sexed-up #mediasolutions are no good if they're only fulfilling a pre-negotiated media deal. All media strategies should aim to solve client business challenges, using insight, information & ideas that produce effective results! Less Bias = More Success #ActuallyMakingSense

TVR, GRP, CPT, CPM, CTR, VTR, CPA, CPL, ROAS, SOV, OTS, OTH... I know every industry indulges in acronyms to some degree but, in #media, boy do we like to drown our clients in them. What a load of KPI’s! Perhaps we're trying to compensate for something? #ActuallyMakingSense

What makes a successful client/agency relationship? Our Account Director, Kat, shares the four key components; 1️⃣ Communication 2️⃣ Understanding 3️⃣ Transparency 4️⃣ Feedback #ActuallyMakingSense bit.ly/3D3vWgb

Howard Gossage's famous quote is just as relevant today as it was when he said it 70 years ago. It's important to put the audience first, with the focus being on what THEY want to see, rather than, what the advertiser wants to share. #ActuallyMakingSense

QUICKFIRE QUESTIONS 🔥 CEO Paul Phelps gives us an insight into what he enjoys most about working at AMS. #ActuallyMakingSense

The Perfect Brief Doesn't Exi- Or does it? Our lovely Account Director, Amy, tells us the 5 top things that every client should be including in their media briefs... bit.ly/3ggk426 #ActuallyMakingSense

QUICKFIRE QUESTIONS 🔥 Director Frank Lyons reflects on the diverse client base he’s worked on with AMS, from those that involved a massive pitch, to those that gave him ‘Wiings.’ #ActuallyMakingSense

QUICKFIRE QUESTIONS 🔥 We asked our Managing Director, Duncan Collins, what sets AMS apart from other independent agencies, here's what he had to say... #ActuallyMakingSense

You read it right... 100%! At AMS, we want our team to be valued and trusted. Whilst we pride ourselves on collaboration as an agency, we also see the value in allowing our team to complete their work independently. #ActuallyMakingSense

Breaking News! Tonight, Eset is launching their first UK TV campaign in a solus ad break within ITV1 News at Ten. Thought-provoking creative running within prime-time programming. You heard it here first… #ActuallyMakingSense

Howard Gossage's famous quote is just as relevant today as it was when he said it 70 years ago. It's important to put the audience first, with the focus being on what THEY want to see, rather than, what the advertiser wants to share. #ActuallyMakingSense

TV AB Deadlines have always been far too inflexible for our clients, so we applaud the decision by the principal sales houses to extend the suspension of this outdated constraint into 2021… better still, never re-instate them! #NewYearsResolution #ActuallyMakingSense #TV

Sexed-up #mediasolutions are no good if they're only fulfilling a pre-negotiated media deal. All media strategies should aim to solve client business challenges, using insight, information & ideas that produce effective results! Less Bias = More Success #ActuallyMakingSense

Familiar with Stockholm's Speed Camera Lottery? Now that is a solution that just makes sense. #ActuallyMakingSense #Marketing

Whilst our Marketing Manager, Emma, admits to knowing nothing about DIY, she loves a proper builders brew ☕💪 Talking Tik Tok, Family & Delegation, have a read and get to know Emma with her 'Cuppa & A Catch Up'... #ActuallyMakingSense

At AMS, we believe in tailoring solutions to each client brief. There is no one size fits all, off the shelf response and we’re not tied into restrictive media-owner deals. All our media recommendations are bespoke to you & your brand. #ActuallyMakingSense

We’re excited to announce we’ll be working with @CreatingSpacesG, home improvement installers specialising in premium kitchens, bedrooms and an array of lifestyle products! We look forward to creating big things together! #newclient #mediaagency #actuallymakingsense

Testimonial Tuesday 🌟 At AMS, we are proud to have many long lasting client relationships, one of which is with David Rogers, Lavazza Managing Director from 2013 - 2021. #testimonial #actuallymakingsense

BIG NEWS! We are delighted to welcome Martin Heywood of HB Media to AMS Media Group! Martin brings a wealth of experience and merges his existing media business into ours with immediate effect. So, it’s business as usual. Just a little bit bigger in Leeds… #ActuallyMakingSense

What makes sense to us? Measuring sales attribution across multiple channels, not as mutually exclusive media. #ActuallyMakingSense

TVR, GRP, CPT, CPM, CTR, VTR, CPA, CPL, ROAS, SOV, OTS, OTH... I know every industry indulges in acronyms to some degree but, in #media, boy do we like to drown our clients in them. What a load of KPI’s! Perhaps we're trying to compensate for something? #ActuallyMakingSense

GET TO KNOW US! 🌟 We're a fully accredited media planning and buying agency 💪 Formed in 1975, we're one of the longest-established independent media agencies in the UK 📍 We have offices in London & Leeds 🧠 We define ourselves by three simple words #ActuallyMakingSense

We are delighted to have been awarded the IPA People First Promise Badge 🙌 🎉 This award acknowledges we are actively investing in and engaging with, the mental health and wellbeing of each and every staff member. #IPAPeopleFirst #ActuallyMakingSense #MentalHealthWeek

Something that doesn’t make sense to us? Advertisers who define a maximum budget before setting unrealistic campaign targets. Why not set the targets and then ask how much they need to spend? #CartBeforeHorse #ActuallyMakingSense

Something that makes sense to us? To open a new office in Leeds because we believe clients should have more choice than just network agencies in the north. #ActuallyMakingSense

Something that doesn’t make sense to us? Why pitch consultants are empowered to insist that media agencies fill in endless pricing guarantees on spreadsheets listing media owners that are totally irrelevant to the client in question? #ActuallyMakingSense #ForTheirOwnBenefit

⭐️ FANTASTIC NEWS! ⭐️ In our first year of entry, we’ve stormed in at no.12 in Campaign UK’s top 100 list of Best Places to Work 2024 🙌 What a result, and what a team! 👏🎉 #TeamWork #ActuallyMakingSense #AMSMediaGroup

So, you know that saying 'Don't put all your eggs in one basket'.... probably best to forget about that for this weekend! 🥚🍫👀 Wishing you all a very Happy Easter! 🐇🐣💐 #ActuallyMakingSense

Ken Blanchard once said, "None of us is as smart as all of us." At AMS, we enjoy being part of a larger team & see the importance of working collaboratively with our clients partner agencies. Together, we all want to do what's right for the client! #ActuallyMakingSense

Advertising 101. If you want to get it right… It’s simple really; Deliver the right message, to the right person, on the right device, at the right time. #ActuallyMakingSense