#categorydesign search results
Tech startup founders who understand the magic triangle... make a very big difference. And get very rich. #CategoryDesign
People don't want to be podcast guests; they want results. Podcast interview marketing educates, builds trust, and helps experts define categories through data-driven insights. #PodcastMarketing #CategoryDesign
Excited to be part of the #categorythinkers podcast, to talk about how #superconsumers is the skeleton key to #categorydesign! podcasts.apple.com/us/podcast/sup…
I've taken a lot of shit for saying AI is under-hyped. But it is. Nvidia sales tripled to $22.1 billion in latest qtr. #ArtificialIntelligence #categorydesign #startups
Tired of blending in? In this episode, @johnrougeux breaks down the key concept of being radically different and addresses the question, ‘But is Category Design just another marketing strategy or a holistic business approach?’. Plus, much more. #categorydesign #strategy
"Everyone's optimizing productivity wrong. The category isn't 'better time management.' It's strategic nervous system regulation. My 9-week-old business coach (pic'd) just proved this: #categorydesign #categorypirates [cont.]
![JLCBeck's tweet image. "Everyone's optimizing productivity wrong.
The category isn't 'better time management.' It's strategic nervous system regulation.
My 9-week-old business coach (pic'd) just proved this:
#categorydesign #categorypirates
[cont.]](https://pbs.twimg.com/media/Gu4UIrjWEAAQ3el.jpg)
Years of passion, late nights, and heart-led work have led to this moment. RTBT (ArtBeat) launches June 15th—more magic in the next episodes… 🔥 #categorydesign #categorypirates #rtbt #emotionaldata #purpose #heartpurpose #arttech
Expanding Possibilities: Unleash Your Creativity to Create Something Unique! #ship30for30 #categorydesign #atomicvideo
Day 5: The Content Pyramid from "Snow Leopard" by Nicolas Cole: Level 1: Consumption Level 2: Curation Level 3: Obvious Connection Level 4: Non-Obvious Connection Level 5: Category Creation #Ship30For30 #CategoryCreation #categorydesign #categoryprates
Your Category will evolve…will you lead this or let someone else do it? #categorydesign #businessecosystem @Out_Position
We are not just dipping the paddle...we are all in on Category Design in Canada! Super excited to be working with a team that truly wants to solve a huge healthcare problem, and define the new Category. #categorydesign #ecosystem
It can take years to successfully design and build a category. You don’t have that much time to see the outcomes of #CategoryDesign?!? Don’t sweat it, the shorter term outcomes can be significant for both #Startups and established companies alike. Hear it from the CEOs who've…
Steve Jobs’ spirit just FaceTimed us to announce iHeaven Cloud Storage – a new category where your data gets eternal life. ‘It’s the ultimate backup,’ he winked. #AprilFools #CategoryDesign #Startups #VentureCapital
When you market your brand, I think you want my money. When you market my problem, I think you want to help me. #categorydesign
#Economics #CategoryDesign #Business #Leadership #Sageship #Strategy #Success #Truth #Supply #Demand #Scarcity #Future
Being first doesn’t win. Being remembered does. You don’t need first-mover advantage. You need clarity. Define the problem so well they never forget you. #NarrativeStrategy #CategoryDesign #PR101
"Better is a synonym for the same" Blown away listening to NO BULLSH*T STRATEGY by Alex M H Smith @smithesq A founders guide to gaining competitive advantage with a strategy that actually works #CategoryDesign #Entrepreneurship
The best brands don’t compete; they define the game. @johnrougeux shares how the right narrative helps you create and own your category. Is your brand narrative positioning you as a commodity or a must-have? Listen now: hubs.ly/Q03nD5pk0 #CategoryDesign #BrandVoice
People don't want to be podcast guests; they want results. Podcast interview marketing educates, builds trust, and helps experts define categories through data-driven insights. #PodcastMarketing #CategoryDesign
It’s innovation at its finest; reshaping how brands can lead markets, not just compete in them. Learning never stops, and this journey into Category Design is proving that the future belongs to creators who think differently. #CategoryDesign #Innovation #BrandStrategy
AI isn’t just changing business models. It’s rewiring survivability. Most will focus on retrainin. The real shift is rebuilding operating models that can endure contact with AI. Experience. Coherence. Survivability. That’s the new stack. #SurvivabilityOps #AI #CategoryDesign
🧠 The “Category of One” Framework Stop fighting for attention — own a lane no one’s in. Be the “only tool for X doing Y.” Different > better. #Positioning #StartupStrategy #CategoryDesign
📣 New Podcast! "Win on Emotion: The ThinkBlink Brand Playbook" on @Spreaker #branding #brandstrategy #categorydesign #community #consumerpsychology #customerexperience #differentiation #emotionalbranding #innovation #leadership #loyalty #marketing spreaker.com/episode/win-on…
spreaker.com
Spreaker Podcasts
Win on Emotion: The ThinkBlink Brand Playbook
The strongest brands create categories, not compete in them. #CategoryDesign
When tech collapses under its own weight, the winners don’t add more. They subtract. Ashish Vaswani in AI. Nile in networking. Survivability isn’t a feature. It’s escape velocity. Belief over everything. #CategoryDesign #SurvivabilityOps
Category designers don't play the game. They change it. They don't follow the worn bath. They pave their own. If you aren't competing in an existing market but creating your own, this list is for you. 20 #greatpodcasts for #CategoryDesign ➡️ hubs.ly/Q03DCS8s0
“Milk waste prevention” isn’t a category yet. That means the first brand to plant the flag gets to be the flag. Think about that before you spend your next $1 on ads. #CategoryDesign #BrandGrowth #MarketingStrategy #FounderTips
8/ Stick around. By Sunday, you’ll have the only playbook you need for ruthless clarity—and real category momentum. #UtilityInfielders #BrutalClarity #CategoryDesign #ClimateTech
Being first doesn’t win. Being remembered does. You don’t need first-mover advantage. You need clarity. Define the problem so well they never forget you. #NarrativeStrategy #CategoryDesign #PR101
"Better is a synonym for the same" Blown away listening to NO BULLSH*T STRATEGY by Alex M H Smith @smithesq A founders guide to gaining competitive advantage with a strategy that actually works #CategoryDesign #Entrepreneurship
7/PS: Next Monday—how to spot, hire, and unleash your own Utility Infielder (and what most founders get wrong).#UtilityInfielders #StartupOps #CategoryDesign #Leadership #GetShitDone
Budgeting apps aren’t built for families. Venmo doesn’t end disputes. @SupportPayApp is pioneering Modern Family Finances. #CategoryDesign #CreateNotCompete #ModernFamilyFinances #SupportPay #FinancialInnovation #FamilyWellness #FinancialTech
This Friday at 11 AM PT on @DisrupTVShow… we’re talking Category Design and Business Bravery with none other than @lochhead — 13x #1 bestselling author, top podcaster, and Category Pirates co-creator. Don’t miss it 👉 bit.ly/4kqxPGH @rwang0 #DisrupTV #CategoryDesign
Friday 11 AM PT on @DisrupTVShow… we’re talking Category Design and Business Bravery with none other than @lochhead — 13x #1 bestselling author, top podcaster, and Category Pirates co-creator. Don’t miss it 👉 bit.ly/4kqxPGH @rwang0 @ValaAfshar #DisrupTV #CategoryDesign
Tech startup founders who understand the magic triangle... make a very big difference. And get very rich. #CategoryDesign
Category Design Toolkit: 15 Frameworks For Creating & Dominating Your Niche - in one ‘Hyper-Visual' by @SachinRamje Based on new #1 #bestseller | #entrepreneur #categorydesign #founder #marketing
Beyond Marketing: 15 Frameworks to create & dominate your niche #creators #marketingdigital #CategoryDesign
Non-obvious insights are how you unlock exponential value that did not exist before. #CategoryDesign #Entrepreneurship
I've taken a lot of shit for saying AI is under-hyped. But it is. Nvidia sales tripled to $22.1 billion in latest qtr. #ArtificialIntelligence #categorydesign #startups
Strategy, in its purest form, is the art of the possible. It's the process of considering "what could be true". #categorydesign
Everything is the way that it is, because somebody changed the way that it was. @Benioff #Entrepreneurship #CategoryDesign
One of the @categorypirates earliest mini-books was the #categorydesign scorecard (0-10) Companies that scored 6-10 drove the most market cap Given the market volatility now, it's probably best to stick with companies in the 9-10 range like $GOOG, $MSFT, $AAPL & $TSLA
“Music kept me off the streets and out of trouble... ...gave me something that was mine that no one could take away from me.” - Eddie Van Halen #FollowYourDifferent #CategoryDesign
There are 80,000 marketing books on Amazon. Most are written for people working on the "incremental better". This book is (exclusively) for people working on the "exponential different". #Marketing #categorydesign #categorydesigner #Entrepreneur #booklaunch #authorlife
What’s your category?? Join @cd_advisors’ partner @kmaney and his Play Bigger co-authors, @lochhead & Al Ramdan @ @sangramvajre’s LinkedIn live event St Paddy’s day at noon ET. There may be green beer involved! #CategoryDesign #CategoryCreation hubs.ly/H0J4mlY0
Does your #CategoryCreation strategy include your flywheel?Does your public point of view tease to where your category will be in the future?There’s a fine line between reality and pipe dreams, but the market wants to know “why” they are investing in your category #CategoryDesign
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