ARNAUD CREPUT
@ACreput
CEO Smartadserver, Adtech Champ
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Smart has been awarded Best Management Team: Small to Mid-Cap at the Global Private #Equity Exchange #Awards ➡️ In doubling the size of the company with @DynAdmic acquisition coupled with 40 % organic growth + quadrupling cash EBITDA and growing the staff by 200 positions!🏅
An *enormous thread* on alleged @Google @Facebook collusion based on the just-released *unredacted* complaint from the Texas AG. First filed December. Anything PURPLE is newly unredacted. Yellow/Orange is just normal highlights. 1/?
French Competition Authority fines Google: “An important first victory for the open web, but we expect to see many more battles to come,” says Smart CEO @ACreput. Read more in @TheDrum. bit.ly/3iP82vN #adtech #programmatic
#Digital #Economie Décision de l'Autorité française de la concurrence @Adlc_ : une première victoire pour les éditeurs face à @Google ? Par Arnaud Créput @ACreput @SmartAdServerFR offremedia.com/decision-de-la…
"This decision is a key milestone to re-energize competition & innovation in the #adtech space, and publishers will ultimately benefit from it, but the battle is only beginning," said @ACreput. Find out more in this @Reuters article. reut.rs/3w9U6jB #digitaladvertising
reuters.com
Google to change global advertising practices in landmark antitrust deal
Google (GOOGL.O) said it would make changes to its global advertising business to ensure it did not abuse its dominance, bowing to antitrust pressure for the first time in a landmark settlement with...
Commentaire de la décision par l’1 des acteurs de l écosystème de l’ #adtech Décision de l'Autorité française de la concurrence : une première victoire pour les éditeurs face à Google ? Par Arnaud Créput - Offremedia offremedia.com/decision-de-la… via @AddThis
"Gouvernement, annonceurs et professionnels doivent tout faire pour permettre aux médias libres et indépendants de tirer les fruits de leur audience" @ACreput @SmartAdServerFR #tribune #COVID19 lesechos.fr/idees-debats/c… via @LesEchos
Pendant que la crise sanitaire voit l’effondrement des revenus pub des médias de 25%, Google, Facebook et Amazon enregistrent respectivement -8%, +10%, +40%! Les #gafa ne doivent pas siphonner les revenus pub de la presse par @ACreput dans @LesEchos
An anti-fraud tool vs the most brand-safe platform! The game promises to be clean. Best of luck GO @smartadserver!
Who's smarter, @SmartAdServerEN, or the standardized test-taking private equity troops of @integralads? #adtechmadness
1583 vote · Final results
In the Sell-Side Bracket, two companies with something to prove. @FreeWheel knocked our rival Xandr to become the kings of TV, but can they claim the championship against underdog @SmartAdServerEN #adtechmadness
1337 vote · Final results
Vote for Smart in #adtechmadness and raise up to $5,000 for BLM and the @NAACP. @TripleLiftHQ @ezberry @AriLewine : any interest in matching?
We like the donation idea. @SmartAdServerEN also pledges to donate $1 to NAACP and Black Lives Matter Global Network for each vote for Smart today, up to a total $5k donation.
We've got two French champions playing today, will @SmartAdServerEN plant its flag on @TripleLiftHQ #adtechmadness 🇫🇷
9685 vote · Final results
Each day's battle in the Sell-Side bracket is like a little taste of Supply Path Optimization. Which company will be removed from the tournament's ads.txt file, heavyweight @RubiconProject or French champs @SmartAdServerEN?
1473 vote · Final results
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