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Ads.txt Analysis At Scale.

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adauth.com/exchanges While @IABTechLab plans #adstxt for mobile apps, one thing remains clear: Publishers have typos and syntax errors in their ads.txt. Exchanges have thousands of mistakes across their publisher base. Learn how to find and fix these, in bulk. #adtech

AdAuth's tweet image. adauth.com/exchanges 

While @IABTechLab plans #adstxt for mobile apps, one thing remains clear:  

Publishers have typos and syntax errors in their ads.txt. 

Exchanges have thousands of mistakes across their publisher base.

Learn how to find and fix these, in bulk. #adtech

AdAuth.com reposted

please note that ads.txt does not reduce the majority of ad fraud, because fake sites also have ads.txt and openly lie about which exchanges they actually sell through


branded.substack.com/p/so-thats-how… @nandoodles and @catthekin - Great writeup on @BreitbartNews + #Adstxt. DM us if you want any help tracking down publishers by a given ads.txt account ID! P.S. you can also use adauth.com to download an exchange's publisher list!


AdAuth.com reposted

.com Happy to follow and we will keep you guys in our back pocket for any #ads.txt questions


STARTING JULY 2019, BRIGHTCOM WILL ONLY MONETIZE APPS THAT ARE ADS.TXT-VERIFIED. - Brightcom brightcom.com/blog/2019/03/2…


AdAuth.com reposted

As great as a warm bowl of wonton soup 🍜 sounds on this cold day....you shouldn't be seeing a chinese menu when you look at your #adstxt. Our own David Zapletal explains: bit.ly/2Nl08ak

cpxi's tweet image. As great as a warm bowl of wonton soup 🍜 sounds on this cold day....you shouldn't be seeing a chinese menu when you look at your #adstxt. Our own David Zapletal explains: bit.ly/2Nl08ak

adauth.com/exchanges - How many Ads.txt errors does your exchange miss out on? #adops #adtech

AdAuth's tweet image. adauth.com/exchanges - How many Ads.txt errors does your exchange miss out on? #adops #adtech

Download the list of publishers for any Ad Exchange! Try it: adauth.com/exchanges/tead… #adstxt #adtech


AdAuth.com reposted

There are 2 kinds of ad fraud detection: 1) techniques (often free) that actually show the fraud, 2) expensive tech you pay for so the "box is checked" Sadly, it's still mostly the latter.


Try our free Slack + Ads.txt Integration: slack.com/apps/AB2HAJBL3… Quickly browse (and validate) publishers' ads.txt files, directly within Slack! #adstxt #programmatic #adops @AdAuth


Excellent infographic by @SmartAdServerEN explaining how Ads.txt and Ads.cert help prevent fraud in #programmatic bidding: blog.smartadserver.com/ad-operations/… #adstxt #adops

AdAuth's tweet image. Excellent infographic by @SmartAdServerEN explaining how Ads.txt and Ads.cert help prevent fraud in #programmatic bidding: blog.smartadserver.com/ad-operations/… #adstxt #adops

Even popular Ad Exchanges like @AppNexus have publishers with Ads.txt Mistakes: adauth.com/exchanges/appn… #adops #programmatic #adstxt

AdAuth's tweet image. Even popular Ad Exchanges like @AppNexus have publishers with Ads.txt Mistakes: adauth.com/exchanges/appn…

#adops #programmatic #adstxt

Have you seen your SSP's / Exchange's Score? There's a good chance you're losing revenue due to Ads.txt Mistakes: adauth.com/exchanges #adstxt #adops #programmatic @IABTechLab @AdAuth

AdAuth's tweet image. Have you seen your SSP's / Exchange's Score? There's a good chance you're losing revenue due to Ads.txt Mistakes: adauth.com/exchanges

#adstxt #adops #programmatic @IABTechLab @AdAuth

Publishers with Ads.txt Saw A Surprising Amount of Revenue Uplift Over Those Without #adstxt #adops #Programmatic @taboola blog.taboola.com/as-txt-revenue…


Are Ad Exchanges validating their publishers' ads.txt implementation? 84 publishers have mistakes authorizing @CedatoTech and may miss on revenue:adauth.com/exchanges/ceda… #adops #adstxt


Ad Exchanges! Identify publishers with mistakes in your Ads.txt lines, with our latest product update: adauth.com/exchanges/brig… @BrightcomGlobal @IABTechLab @eMarketer #adops #adstxt

AdAuth's tweet image. Ad Exchanges! Identify publishers with mistakes in your Ads.txt lines, with our latest product update: adauth.com/exchanges/brig… 

@BrightcomGlobal @IABTechLab @eMarketer #adops #adstxt

Poll: Who should take responsibility with Ads.txt validation? #adstxt #adops #adfraud

Ad Exchanges %60
Publishers %40

5 vote · Final results


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