Advantis Comm
@AdvantisComm
Award-winning PR & content creation agency. Focused on integrating social, video and digital strategies to achieve your organization's business objectives.
If your Facebook metrics look confusing over the next few weeks, it's probably due to Facebook switching ‘Views’ as its primary metric socialmediatoday.com/news/facebook-… via @socialmedia2day
“Learning to use inclusive language consciously is ‘about understanding how your language might cause harm and working to prevent that harm from occurring.’” The Conscious Style Guide points to @ua_magazine and the word “stakeholder”: universityaffairs.ca/career-advice/…
Attention Senior Communicators! Elevate Your Impact! Announcing IABC/TO Summer Mentorship Program, for Senior Communicators, starting June 11, 2024. Apply using below link before June 6: toronto.iabc.to/resources/ment… #IABCTO #Mentorship
When it comes to the office, what matters most to designing high-performance workplaces? Our Global Workplace Survey explores how a people-first lens when evaluating the performance of a workplace can drive better team, individual, and business outcomes. gensler.com/gri/global-wor…
Join us for an insightful discussion in collaboration with @CMA_Docs on May 22 at noon. Discover how social media disruption impacts the dissemination of credible health information. Register Now: bit.ly/4am7vby #IABCTO #ProfessionalDevelopment @CPRSToronto
Google Rolls Out AI-Powered Overviews To US Search Results. Google rolls out AI-generated overviews (formerly SGE) to US search results, powered by a new Gemini model customized for search. searchenginejournal.com/google-rolls-o… via @MattGSouthern, @sejournal
Social platforms need to work harder at labelling AI generated content npr.org/2024/05/14/125…
npr.org
AI-generated spam is starting to fill social media. Here's why
A Jesus made of vegetables, bizarre log cabins, products that don't exist. AI-generated images are creating new forms of clickbait and causing some users to doubt what's real.
ICYMI! We're seeking IABC #member voices. Tell us: what does IABC do for you? Share a brief video highlighting your experience as an IABC member, and we just might share your video with our community! hubs.li/Q02qcbfk0 #IABCMembership
Data increasingly supports the adoption of omnichannel strategies in B2B - and the importance of social media for B2B continues to grow toprankblog.com/2024/01/the-gr…
Ensure your target keywords are included in your IG profile to maximize discovery socialmediatoday.com/news/instagram… via @socialmedia2day
socialmediatoday.com
Instagram Updates Hashtag Search To Broaden Discovery
The update will make it easier to find related content from all elements of the app.
LinkedIn’s Removing Its Lookalike Audience Targeting Option as of Next Month socialmediatoday.com/news/linkedins… via @socialmedia2day
Elevate your professional connections by joining us at IABC/TO's Network Nine—an intimate event designed to provide accessible networking opportunities to communication professionals in your area. Register today: surveymonkey.com/r/LRGZ97B
Meta Expands Broadcast Channels to Facebook and Messenger socialmediatoday.com/news/meta-expa… via @socialmedia2day
How can workplaces be more inclusive for 2SLGBTQIA+ colleagues? Join Brent Artemchuk, Hanna Haddad and Luis Augusto Nobre in this online discussion on October 12, from 5:30-7 p.m. Register Today: bit.ly/3LFf4Rf #IABCTO #IABC
Decentralizing Social Media: An Examination of Blockchain-based Social Media Adoption and Usage socialmedialab.ca/2023/09/27/dec… via @SMLabTO
Facebook Will Now Allow Users to Create Multiple Profiles to Explore Different Interests socialmediatoday.com/news/facebook-… via @socialmedia2day
Registration is open for the latest MW Master Class with Dr. Gordon McIntosh. Join Gordon and his guests from local, regional, and Indigenous governments for a discussion of the real-time #challenges in promoting respectful #leadership. municipalworld.com/webinarzone/go… #webinar #LocalGov
SEO-friendly social media pages = audience-friendly pages. The key? Think of your audience first to provide a relevant, accessible and engaging experience. Here are some more tips: searchengineland.com/how-to-optimiz… #socialmediamarketing #searchengineoptimization
When was the last time you reviewed your YouTube Channel socialmediatoday.com/news/youtube-w… via @socialmedia2day
If your brand is trying to figure out the Threads vs Twitter vs Instagram thing consider this: opening a new account is like free puppy - more resources needed martech.org/competing-with… #socialmediastrategy
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