Map Labs

If you’re still investing time and money trying to rank your website on Google, it’s time to rethink your strategy. Here’s the truth: Websites don’t rank — Google Business Profiles do. Google prioritizes local business listings at the top of search results on both Google…

Glowbal Restaurant Group is one of Canada’s most celebrated dining brands — ranked in the top 10% of restaurants worldwide and home to a Michelin Guide restaurant for 2024. Already known for excellence, their team saw even more potential in Google Maps. With Map Labs'…

Almost every strategy we implement at Map Labs is focused on one thing: the end user. Our goal is to make it easier for people to choose your business over the competition. There’s no such thing as “tricking” Google. The key is to optimize and actively manage your Google…

Glowbal Restaurant Group (ranked in the top 10% of restaurants worldwide by Tripadvisor and home to a Michelin Guide restaurant for 2024) partnered with Map Labs to turn Google Maps into a powerful revenue driver. With Full-Service management, Map Labs optimized every part of…

🤖 AI isn’t new. Google’s been using it for over a decade! It’s only recently become widely recognized, but Google’s AI has been working behind the scenes for years — especially in your Google Business Profile. When you upload photos to your GBP, Google’s AI can instantly…

Arc’teryx transformed online searches into real in-store visits with Map Labs Coaching. ✅ More visibility on Google Maps ✅ More high-intent shoppers in stores ✅ More conversions from local search See how they bridged digital discovery and real-world adventure — full story at…

Discover how Arc’teryx turned Google Maps into a powerful bridge between online discovery and in-store experience with Map Labs Coaching. For Arc’teryx, every retail location is more than a store — it’s an immersive space where customers can connect with the brand, explore…

⭐️ Master the art of replying to Google Maps reviews. 💡 Every business knows reviews are essential for visibility on Google Maps and Search. But what many overlook is the power of responding to those reviews. 📈 When you engage with customers, you’re not just building…

Your GBP is so much more than a one-time setup. It’s a feature-rich marketing asset that requires ongoing attention to stand out. ' That means: 📸 Keeping photos fresh ⭐ Responding to every single review 📅 Updating holiday hours & booking links 📋 Refreshing menus & services…

Struggling to verify your business on Google? 🤔 You’re not alone. Google has shifted toward video verification, and many businesses hit roadblocks when trying to get approved. Delays, rejections, and confusion are common — but they don’t have to be. This guide breaks down the…

Most businesses chase a #1 Google ranking, but here’s the truth 👇🏼 Rankings aren’t static. They change based on your location, search history, and many other factors. Marketing companies will sell you “phantom metrics” that look great on a report… but don’t translate to real…

Most businesses struggle to measure their digital presence. Between paid search, ads, web results, and the map pack... It’s easy to get lost. The truth is: 🚨 Many businesses don’t track the real value of these channels. ‼️ Search results aren’t static; they’re dynamic and…

Ask 10 people to search for the same thing, and you will see 10 different ways they type it. Everyone searches differently. Which is why targeting a highly specific keyword (that almost no one searches for) will not grow your business. Instead, focus on results that drive…

Many companies promise #1 rankings fast, but usually for ultra-specific, low-traffic keywords like “best pasta with clam sauce NYC.” 🤷🏼‍♀️ If no one searches for it, your business won’t feel a thing. ✅ Trust performance-based guarantees, not ranking promises. Visit…

This Chicago laundromat was juggling 13+ Google Business Profiles — but didn’t have the time to fully optimize them. With the Map Labs Coaching program, they gained the tools, skills, and strategy to make it happen. The impact? 📍 +46% Direction Requests 📞 +38% Phone Calls…

Still trying to rank your website on Google? That strategy’s outdated. Google doesn’t put websites at the top of search results anymore - it displays Google Business Profiles instead. And users? They’ve changed, too. Most people are skipping Google.com and…

Many companies promise #1 rankings in record time, but often on ultra-specific, low-traffic keywords like “best pasta with clam sauce NYC.” Sounds great on paper, but if almost no one searches for it, your business won't feel a thing. The truth? These guarantees are often…

Before partnering with Map Labs, this Chicago-based laundromat wasn’t actively managing its Google Business Profiles. After enrolling in the Map Labs Coaching Program, they saw measurable growth across the channel: 📍 +46% Direction Requests 📞 +38% Phone Calls 🌐 +39%…

🚀 Just dropped: our founder Evan Oder sits down with Startup to Storefront to talk all things #MapsMarketing. 🎯 In this episode, Evan breaks down: • Why most businesses treat their GBP like a checkbox instead of a growth tool • How to turn visibility into real calls,…