HoweTo's profile picture. Director @ Google EMEA, Advertising, Media, ex-rower who now loves open water swimming

Mark Howe

@HoweTo

Director @ Google EMEA, Advertising, Media, ex-rower who now loves open water swimming

Mark Howe 已轉發

In case you were wondering, here's why @Google is at @COP26 - in under 20 seconds.


Mark Howe 已轉發

Yes!!!! Congratulations @robapierre … he really is The Very Best!


Mark Howe 已轉發

Online ads ecosystem is seeing an erosion of trust. So, to preserve the open Web while making it more private - Google won’t build identifiers that track users across the web. Read more on our blog blog.google/products/ads-c…


Mark Howe 已轉發

The absence of cross media measurement is ‘medieval’ says Peter Duffy #Reset2021 couldn’t agree more. Well done @the_isba for leading the charge


An outstanding keynote from YouTube's Ben McOwen Wilson at #Reset2021

We need to ensure that the UK's "approach to content regulation is balanced & proportionate" protecting both users and creators, says @YouTube's @ben_mw #RESET2021

IABUK's tweet image. We need to ensure that the UK's "approach to content regulation is balanced & proportionate" protecting both users and creators, says @YouTube's @ben_mw #RESET2021


Absolutely Helena. Mines Going Underground by The Jam

Husband and I are drinking wine on the floor putting together our funeral playlists. Is this normal behaviour? #Lockdown3 #lockdown



Just watching Bruce @brucedaisley on BBC news. You brightened up my hungover Sunday morning Brucie xx


From Old to New....Love this article from some of the Industry's rising stars, & agree with them all: 7 things the industry must change to remain future fit. campaignlive.co.uk/article/7-thin… via @campaignmag


My presentation at IAB France Adtech summit today

La confidentialité en ligne et la protection des données, enjeux prioritaires pour conserver la confiance des utilisateurs ➡️ Sujet #privacy abordé ce matin au #AdTechSummit20 @IABFrance par @HoweTo, Managing Director EMEA Agencies

GoogleEnFrance's tweet image. La confidentialité en ligne et la protection des données, enjeux prioritaires pour conserver la confiance des utilisateurs ➡️ Sujet #privacy abordé ce matin au #AdTechSummit20 @IABFrance par @HoweTo, Managing Director EMEA Agencies


A really interesting new road scooter for a post Covid commute v.kickstarter.com/1603356686_aa3…


I'm delighted to be joining EASA at such a pivotal time for our Industry.

Google joins @AdvertisingEASA as its first corporate member - to support maintaining high standards of safe, responsible digital advertising for European consumers. Find out more here → bit.ly/2IpQw0N



Mark Howe 已轉發

For the last six years, we’ve experimenting with share of search as a tracking metric. It’s fast, cheap & predictive. Not only that, it can measure both short & long term ad effects. Find out more next Wednesday at Eff Week: lnkd.in/d7_zT7D

BinetLes's tweet image. For the last six years, we’ve experimenting with share of search as a tracking metric. It’s fast, cheap & predictive. Not only that, it can measure both short & long term ad effects. Find out more next Wednesday at Eff Week: lnkd.in/d7_zT7D

Mark Howe 已轉發

On the path to economic recovery, we're dedicated to helping retailers in EMEA accelerate with digital tools-wrapping "Accelerating Retail" month with some helpful product launches, including free listings on the Shopping tab. #AcceleratingRetailWithGoogle blog.google/around-the-glo…


Our third decade of climate action: Realizing a carbon-free future @google blog.google/outreach-initi…


Many thanks for watching.

@Howeto, MD EMEA Agencies de Google - "The greater danger in times of turbulence is not the turbulence... it's to act with yesterday's logic". - Great presentation! #ShapeTheFuture #ModernMarketing #MMAEMEA

mma_spain's tweet image. @Howeto, MD EMEA Agencies de Google - "The greater danger in times of turbulence is not the turbulence... it's to act with yesterday's logic". - Great presentation!

#ShapeTheFuture #ModernMarketing #MMAEMEA


Mark Howe 已轉發

In a recent letter by the CEOs of Channel 4, ITV and Sky, a number of claims were made about the regulation, vetting and standards of online advertising. In this response, our CMO James Chandler addresses some of those misleading claims. iabuk.com/news-article/w…

IABUK's tweet image. In a recent letter by the CEOs of Channel 4, ITV and Sky, a number of claims were made about the regulation, vetting and standards of online advertising. 

In this response, our CMO James Chandler addresses some of those misleading claims.

iabuk.com/news-article/w…

Mark Howe 已轉發

Important pushback from the @IAB to ITV, Sky & C4's false claims that the internet is a “free for all”. YouTube provides a safe & important platform for UK businesses & British creatives both large & small to grow their audiences & generate revenue. shar.es/abfxWf #IABUK


Mark Howe 已轉發

Of all the fantastic moments we'll miss over the next 5 days, the #Henley drone footage will be one of the things we'll miss the most. #HenleyAtHome #GameChanger


United States 趨勢

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