Elliot Kemp
@KempThoughts
Performance Marketing @1800Accountant // previously @Hanapin
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We're rolling out the rest of the #MidwestMadness Sweet 16 today! Will your city advance? First up from Region 3: 1-seed Pittsburgh, PA goes up against 5-seed Bloomington, IN! (vote at the end of the thread)
Has anyone in #ppcchat set up offline conversion tracking in Microsoft Ads? If so, please DM me! Would love to pick your brain..
Hey agency friends! My team is building a platform for professional resources - all those reports, ebooks, etc that every B2B brand creates. Looks kinda like Spotify, but for business stuff. We're still building, but I think you'll like it. > meetfathom.com/sign-up
A child was baptized in the church of the Midwest earlier today
We have infinity new job openings even after filling 30+ in the past few months. APPLY! (and pls share this!) brainlabsdigital.com/careers/
📣 #ecommerce advertisers! The ecom funnel is more complex than new vs. returning customers. But for some reason, we often still approach our ad strategy with that mindset.🤔 No more! In today's post, Marc describes a NEW ecom campaign structure ➡️ bit.ly/34xaRdk
Bam, there it is. After more than a year of bipartisan investigations of Google, Facebook (plus Apple and Amazon), the U.S. House antitrust report just dropped. Time to go into deep-read mode. Tweets likely comin'. cc @dcnorg judiciary.house.gov/uploadedfiles/…
A common question in #ppc, especially for niche businesses, is: "What do I do when @GoogleAds flags my keywords as 'low search volume'?" Luckily, we cover that in a blog! How To Address Low Search Volume Keywords in Google Ads: bit.ly/3h7Ly4E
Here's my chart for picking paid marketing channels, a lot of people have told me they found this useful.
We analyzed $1.5M in #LinkedInAds spend during the Covid19 pandemic to find out how you can save money. And this is not clickbait :) b2linked.com/blog/covid19s-… Are you seeing similar in your accounts?
We are hiring a couple data/Analytics roles. These folks will create data measurement strategies for our clients, integrate martech, & help us win new business. PLEASE help and connect me w/the amazing US based women and BIPOC folks you know!! DM’s open.
I've been running @morningbrew's social media for the past ~2 months here's a thread of a few things i've learned Twitter strategy only for now Insta later
PPC Industry Job Callout - @Hanapin/@Brainlabs is hiring for a number of positions from entry to senior level. Highly recommend applying and I am happy to talk my experience if you are interested in learning more. hanapinmarketing.applytojob.com/apply
Here's the shortlist of all the lookalikes I test on a new Facebook Ads account. Which ones do you always test? Am I missing one of your favorites?
📢 Our Top 50 Most Influential PPC Experts list is here! You all voted for the PPC experts who have most influenced your work over the last year and we've highlighted the top 50. Check it out: bit.ly/3b7LjDE
Excited to release all of the @MSFTAdvertising audiences in one place, including LinkedIn audiences! Check it out here, free access (no gate or fee), bookmark it: zatomarketing.com/blog/more-free… If you’re as happy about this as we are, please RT! #ppcchat #semrushchat HT @ChrisReeves109
Elliot Kemp (@kempthoughts!) walks us through what to do when we encounter low search volume keywords in #GoogleAds via @ppchero>> buff.ly/2QaUBqI #PPC #PPCstrategy
It's Wed, so guess what it's time for--Cultivative's weekly round-up! Check out what's new this week at buff.ly/2IXqWNQ from these fine authors: @GinnyMarvin @michellemsem @DanSaunders86 @tomwhtley @flee67 @mchale05 @kempthoughts!
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