Opinium
@OpiniumResearch
Strategic research & insight agency built on insights with impact.
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🚨 The latest Opinium @ObserverUK polling🚨 Tory brand recovery? Perceptions of the Conservative Party have improved across the board since last week. The all-important “ready for government” score is up 6 points, though still low at net -31.
🚨 The latest Opinium @ObserverUK polling🚨 A third thought Badenoch gave a good conference speech. While a similar proportion thought Starmer gave a bad one the week before.
🚨The latest Opinium @ObserverUK polling 🚨 Early signs of a Kemi boost? Badenoch’s net approval rating rises by 8 points in a week after #cpc25. Her score of net -14 is the highest she’s had at any point in 2025.
🚨 Our weekly conference season polling with The @ObserverUK concludes this week. Is there a Kemi boost? Did anyone notice? Find out this weekend. 🔗 The link below goes live at 8PM tonight. opinium.com/resource-cente…
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Opinium Voting Intention: 8th October 2025 - Opinium
See the full data tables here. Kemi’s Conference Boost Kemi Badenoch’s approval rating ticks up 8 points following Tory Party Conference A third of the UK
🚨 Latest Opinium @ObserverUK polling 🚨 Under Kemi Badenoch’s leadership, views of the Conservative Party have worsened on almost all attributes, particularly on readiness for government (down to -37 from -32 last year). However, she has made it seem less disunited. #cpc25
🚨 Latest Opinium @ObserverUK polling 🚨 Views of Kemi Badenoch haven’t changed much since she became Leader of the Opposition, and she has failed to improve public perceptions of the Conservatives, who are seen slightly worse than before. #cpc25
🚨 Latest Opinium @ObserverUK polling 🚨 On the eve of #CPC25, almost half think Kemi Badenoch’s time as Conservative leader has been a failure, while only 1 in 4 think it’s been a success. Even 2024 Conservative voters are divided: 39% success vs 43% not.
The Future of the Conservative Party: Polling Report on the NGT Pitch panel. Thatcher Theatre on Monday 6th October at 10:30am – 12:00. Shadow Business and Trade Secretary @griffitha @JamesRCowling, Managing Director at Next Gen Tories (Chair) @pursuitofprog , Director at…
Later on today, Keir Starmer will be one of the least popular prime ministers in recent times to make a conference speech. What can he say that could start to turn it around? #LabourConference2025
🚨Latest Opinium @ObserverUK polling🚨 Immigration is the top issue facing the country for the first time in 5 years. When the public have to choose between a Reform government or Keir Starmer’s Labour on immigration, Nigel Farage’s party leads by 18 points.
🚨Latest Opinium @ObserverUK polling🚨 Labour voters are turning against the prime minister. At his first conference in government, most gave him the benefit of the doubt, but now over half think his time in Downing Street has been a failure.
🚨Latest Opinium @ObserverUK polling🚨 On the eve of Labour Conference, two thirds think Keir Starmer’s government has been a failure so far.
All eyes are on the prime minister as he faces his MPs and activists this weekend. Our latest polling with @ObserverUK – on the eve of Labour Conference – will be out this evening with the latest eye-catching numbers. Check the link below at 8pm! opinium.com/resource-cente…
🚨Latest Opinium @ObserverUK polling🚨 Andy Burnham is the only person we tested who is seen as more acceptable than not as a potential replacement Labour leader and PM (36% acceptable, 25% unacceptable). Wes Streeting sits in second place (26% acceptable, 29% unacceptable)
🚨Latest Opinium @ObserverUK polling🚨 Wes Streeting (-13) is currently least unpopular member of the Cabinet. Angela Rayner (-35), Rachel Reeves (-38), and the PM himself (-42) are the least popular (recent) members of the government.
🚨Latest Opinium @ObserverUK polling🚨 A third (34%) of people who voted for Keir Starmer’s Labour only last year now want the prime minister to resign and be replaced with someone else.
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