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⏰ Going live in an hour! (10:30AM ET) @arielmichaeli is tearing down real product pages and fixing the visuals that kill conversions. 🎥 fg.rs/ls65
I’m doing a live screenshot teardown tomorrow. Join me 👇
Many apps get one shot to convert… and blow it with the wrong visuals. Join @arielmichaeli tomorrow as he analyzes what to prioritize in product pages and how to turn features into messaging that converts. 📲 Submit your app (in description): fg.rs/ls65
🚨🚨🚨 Apple changing its popularity scores confused a lot of developers, but the dust has settled over a month ago. Here's what you have to do to make sure you're still in the ASO race: 1️⃣ Check all of your main keywords - that includes keywords in the app's name and…
We just rolled out an update that fixes the issue with many keywords popularity scores dropping to 5. More details coming soon. In the mean time you can see the popularity score updating in real time in Keyword Inspector.
Already seeing data from our new App Intelligence (that we're announcing next week) shared on here and it's making me 😃
The big streamers are stuck while the tried-and-true streams are inching their way up. And at the same time, short drama apps from China are outpacing both!
Prestige shows didn’t move the mobile streamer revenue needle. Sports did. Reality did. Reruns did. Peacock bet on habit over hype. Revenue grew 25%. Now it's neck-and-neck with HBO's estimated consumer sending — for the first time ever. More here: appfigures.com/resources/insi…
We just rolled out a Recents section so you can get to reports faster and even pin reports you use often (for the power users out there). I can finally have all my favorites up top!
Sora on Android was just released about a month after “The iOS app hit over a million installs within its first week" - @TechCrunch. Which launch won? 📲 Hint: it wasn't close. One launch was 4X bigger.
The Sora app is now available for Android users in the US, Canada, and Japan, among other regions. techcrunch.com/2025/11/04/sor…
Always loved Sonic. Looks like I’m not the only one
⚡️ Sega’s mascot is still outrunning the new kids. 🏅 Sonic Rumble’s launch has added an estimated 500K+ on top of 10M "Early Rumbler" installs. 360K on iOS alone. Revenue's ramping up. 📈 Already #7 out of 12+ mobile titles in a catalog nearing 1B est. downloads since 2017.
LIVE: Why Your Downloads Aren't Making You More Money x.com/i/broadcasts/1…
Sora for Android is off to the races! How fast do you think it'll grow?
📅 Set a reminder: fg.rs/ls64g Tomorrow, Nicole Weiss joins @arielmichaeli live to show you how top apps convert after the download. You’ll learn: 🧩 Where most onboarding flows fall short (and how to close the gap) 📉 The key drop-off points killing conversion 🔥…
Getting installs, but not converting to revenue? Join @arielmichaeli and Nicole, founder of Brass Finch who scaled Audible's revenue and grew Macy's users by 500X, to talk activation and onboarding flows that convert 👉 fg.rs/ls64
I get a lot of feedback from our newsletter readers and I just love it!
These numbers are just INSANE!
👑 🔥 260M people playing one mobile game every month. That’s equivalent to 75% of the U.S. population — on a single title. Its name: Honor of Kings And it's already cleared $1.82B in 2025 (more than 2024). 🇨🇳 China still dominates spending, but 🇺🇸 U.S. momentum is real.
I’ve been following it since the beginning and it just never really took off… An important lesson in business is sometimes you have to shut it off and move on.
📉 🔪 Supercell kills most games *before* they even ship. It stuck with Brawl Stars and got a $2B+ hit. 💥 It stuck with Squad Busters and got a sunset. 🪦 Lifetime: 34.7M installs, $65M net. Revenue -96% YoY, downloads -88%. 😱 Sometimes endurance ≠ success.
Paid apps just aren't working anymore. That's why only 4.5% of apps in the App Store are not free right now. My favorite example: Monopoly: The Board Game (paid) made $180K in the last 30 days after fees (estimated) while Monopoly Go (free) made $109M after fees (estimated).…
🔥 Big ASO update from Apple - you can now create 2x Custom Product Pages (35 → 70). Like they timed it with my latest video explaining how to turn Custom Product Pages into more downloads 😁youtube.com/watch?v=n87C7l…
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