if your product lives on social platforms: 1. build a viral loop into the core experience, not as an add-on. 2. even better: design it to naturally fit an already-proven viral content format.
🚨 we just proved that content is now the SINGLE most important thing about your product let me explain: 2 weeks ago, i saw a short form content format going viral in a completely different niche to ours i ideated + designed a product feature that would allow us to repurpose…
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