Experiment Engine
@expengine
Based in Austin, Texas, we provide a conversion optimization platform with the mission to make Always Be Testing a reality. Founded in early 2014. #CRO
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Great news, everyone! We're joining @optimizely. 🚀 experimentengine.com/blog/2017/04/1…
Four KPIs to help ensure you get the most out of your testing program? @adeptmarketing chimes in. #optimization #cro blog.marketingadept.com/are-you-monito…
Stop evaluating the quality of your program on a test-by-test basis. Instead, what is your aggregate win rate? #asw16
When I'm not running tests, why? Make sure you're not wasting traffic. Use it or lose it. #asw16
Things to think about for testing: How many tests can I run? How many am I running? Am I getting any better? #asw16
How to do testing better: 1. Set Goals ( __ tests per year) 2. Measure performance regularly 3. Adjust & iterate #ASW16
Most CRO teams focus on and measure the outputs of testing; the success of a testing program is also driven by the inputs. #ASW16
our CEO Claire speaking in the Partner Theater #opticon2016 @ San Francisco, California instagram.com/p/BKY-VOAgKeG/
The one thing you can control how efficiently your team pushes into that testing culture. Measure inputs, not outputs. #opticon2016
If you measure success by results, you're missing on opportunities to scale your program. Measure by inputs, not just outputs. #opticon2016
"Less than 30% of traffic is tested every month on average." #opticon2016
"Many teams struggle to grow their testing programs. Only 20% have a dedicated team for strategy and execution." #opticon2016
If you're at #opticon2016, come on down to the Partner Theater (Location: Basement) where @clairevo will be presenting at 12:50p (PDT)!
We hope you'll come chat with us at our Opticon 2016 booth so we can help you take your testing… instagram.com/p/BKYlGaag_9Q/
7 A/B Testing Ideas to Steal for Your Next E-commerce Conversion Experiment @expengine @luizcent experimentengine.com/blog/2015/03/1…
Correlation, Causation, and Their Impact on AB Testing conversionsciences.com/blog/correlati…
Optimizing the Internet: What Kind of A/B Testing Works? buff.ly/2aIDk2J via @priceonomics @expengine #Conversion
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