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@explainingvalue
Perspectives on business communications
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Andrew Hill: Nike’s decision to make American football player Colin Kaepernick a face of its latest advertising campaign is bold and overtly political. It is also a shrewd commercial calculation. on.ft.com/2LUQOZP
ft.com
Colin Kaepernick is a shrewd choice for Nike’s new campaign
The NFL quarterback who protested against racism is an overtly political figurehead
Tough piece from the @WSJ on @sherylsandberg and the reputational issues faced by @facebook: on.wsj.com/2NQatfc. Issues are huge, but previous mistakes still seem to dominant the story. Where is the positive new narrative, for investors and the public?
The @Nike @Kaepernick7 campaign backlash - controversial territory, but minimal disruption to share price despite widespread coverage (on.wsj.com/2wTgctB). Given size of business, long term impact on reputation probably negligible. Likely a calculated risk.
'update your operating system to Humility 2.0' - @MPJVincent for @FinancialTimes Lombard on #TSB @PaulPester's departure: on.ft.com/2Q4Sz9R. As he and others (@ArmitageJim also worth a read bit.ly/2CjZeu3 suggest, while blame is unclear, bullish comms didn't help.
standard.co.uk
Paul Pester’s pay-off sets precedent of reward for failure
The policy at TSB on executive pay couldn’t be clearer. “Severance payments are paid in line with the principle of ‘no reward for failure’,” it declares.
United States เทรนด์
- 1. Seahawks N/A
- 2. Sam Darnold N/A
- 3. Stafford N/A
- 4. Vikings N/A
- 5. McVay N/A
- 6. Pats N/A
- 7. Woolen N/A
- 8. Puka N/A
- 9. #RHOP N/A
- 10. Drake Maye N/A
- 11. Kupp N/A
- 12. gerard N/A
- 13. Mike Macdonald N/A
- 14. #BaddiesUSA N/A
- 15. Xavier Smith N/A
- 16. #NFCChampionship N/A
- 17. #LARvsSEA N/A
- 18. #AKnightOfTheSevenKingdoms N/A
- 19. Tom Brady N/A
- 20. Kubiak N/A
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