garychalbert's profile picture. Quotes from Sir Gary of Halbert A.K.A the greatest copywriter that ever lived.

Gary C. Halbert | The Prince of Print 💰

@garychalbert

Quotes from Sir Gary of Halbert A.K.A the greatest copywriter that ever lived.

“Find A Market First... And Then Concentrate On A Product!”


“The way to seduce what people want to buy is to simply observe what they DO buy!”


“I have suggested that you do one hour's worth of road work every morning right after you get up for six days a week.”


“And the lesson is that when you get stuck or emotionally jammed up one of the ways to get yourself unclogged and flowing again is just to keep moving. Run. Walk. Jog. Write. Do the dishes. Or whatever. But don't sit around waiting for a flash from Heaven.”


“The more honest you are with your true self and others, the faster you will see what really motivates people.”


“You see, when things are tough I have discovered that a very very simple (but effective) thing to do is just keep moving in some sort of positive direction.”


“Self-reliance is the real motive of great business men and not money.”


“I don't exactly know what I'm going to write about today so what I am going to do is just keep putting words down on paper until I start to get some direction.”


“Well, what I want to tell you here is that you should also read those same ads and DM pieces out loud.”


“Then, of course, what you do, is rewrite the rough spots and read the copy out loud again. And, what you do, is you keep repeating this process until your copy is completely smooth and you can read it without stumbling at all.”


“Here is something to remember: DEFENSIVE BEHAVIOR INVITES AGGRESSIVE ACTION.”


“A support system is like a garden and you always need to be on the lookout for weeds to pull.”


“Sell People What They Want To Buy!”


“There is no justice. There is only power.”


“My dad’s favorite saying was: 'nothing is impossible for a man who refuses to listen to reason'”


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