Torch

Agency is the easiest biz to start And the hardest to survive once it starts growing Most agencies hit $100k/mo and die 80 hours a week as glorified employees to their clients I hit $10M annual revenue after realizing growth outpacing ops is a death sentence You need systems…

If you haven’t cracked $10k/mo yet you shouldn’t be on here spam replying “CUCK” to collect info docs This is avoidance disguised as preparation You are terrified of friction or any real work So you hoard PDFs to create the illusion of momentum Coasting on fake dopamine The…

No better time in human history for pulling off insane triumphs Doomers completely misinterpret the epoch we’re living in Rules of the old world no longer exist. We tripped the breakers and created a million exploits Pick the right one & you get everything you want out of life…

You won’t find mental clarity in a quiet life. 24/7 meditation types Real path to a clear mind is frying the circuit board. Overstimulation. Ten thousand inputs slamming into your brain stem Your thoughts get sharper in the foxhole Feral precision No outside activity & the…

Biggest deal of your life collapses when you're losing sleep over it Closes when you forget it even exists Buttoned up rehearsed sales call feels like pulling teeth Pick up the phone hungover with no script and the sale closes effortlessly Spend hours crafting the “perfect”…

Your humanity is found only in the battlefield or the throne room The middle devours your soul & spirit Safe opinions. Okay salary. Meaningless bets Coward’s existence You have to wage war on normalcy And continuously claw yourself out of the quicksand Even if it lands you…

Transparency is a luxury of the unimportant The modern dilemma is rejecting the pull of the public eye Instagram life updates. Constantly sharing details. “Building in public” You have to live a life of asymmetry Because the more that matters the less you can reveal And it…

Move fast enough & people in your life can’t survive the speed Natural for bonds to burn when you push the pace Acceleration is violent That friction snaps frail relationships Your hours are their weeks You step out of the time machine a changed man Conversations don’t hit…

Most men annihilate themselves trying to “fix” the traits that make them dangerous Extinguishing your character in the name of “self improvement” Guaranteed to backfire Guy who fixes his insecurity kills the hunger that built him No longer tormented by the identity gap that…

It is your duty to do everything in your power to reduce your tax liability Because taxation is theft They can print trillions of dollars in a second They will inflate away your purchasing power without hesitation And then they still demand your money at gunpoint I hope you…

Things to spend money on: - tax avoidance - world class healthcare & concierge doctors - rare physical books & knowledge - security team comprised of ex-Blackwater operatives - M&A activities - pre-1965 mechanical truck (EMP resistant) - debt collection - private gym away…

Your team is quietly suffocating your calendar You’re secretly your biggest bottleneck And your SOPs won’t save you Only useful for outsourcing robotic admin work Clean roadmaps don’t hold up in high variance environments Learning this 10x’d my team’s output Your goal is to…

Pace destroys more entrepreneurs than competition They either crawl when aggression is required or lunge without proper footing Velocity management is everything Especially nowadays. Armies of guys creating fake motion with AI slop & AI outsourced decisions Tempo breaks…

99% of agencies & service businesses are worthless and unsellable No chance of an exit The average agency is a small shop with a couple VAs that crumbles if the founder takes a 48 hour vacation Margins at scale are mediocre at best Zero strategic value No technology A job…

Only thing that drags you out of hell is your shadow Biz can be 24 hours from zero. Soul shattering breakup. Loved one in the hospital. Or a gun in your face at 2am Your shadow takes the wheel The part of you built from rage and instinct Memories you locked away Failures you…

Stop chasing new clients. Steal them instead Mutual predation is when two species are predators of each other It's a dog eat dog world Your competition would steal business from you in a second if given the opportunity It’s your obligation to steal theirs. Darwinism Most…

Business is an arena Not a playground for “closed my first call” selfies or “building in public” dorks Your real competitors aren’t the soyjak faces on your feed Begging for validation over their “heroic grind” to $1K MRR You should never be one of these types. NGMI if you…

Stop selling to poor people One of the best decisions I’ve ever made in business Your price cannot feel like a leap of faith to your buyer If it does I promise they will never let you sleep again Scarcity breeds paranoia Every moment becomes existential You can align on…

Rely on passion for your craft & it will crush you Repetition strips away all the novelty Most people can't survive losing the magic. Can happen in 5 months or 5 years Do anything long enough. You will grow to hate 99% of it What remains after passion dies is your devotion to…

People will forget all your wins They will remember the stress you carried for them forever I’ve churned $1M+ clients despite giving them flawless results Small agencies do great work but fight for scraps & slowly bleed out Top players get to deliver average results & rake in…

You're chasing a movie that doesn't exist Everybody spins a hero’s journey to feel important. Crowd warns you how impossible the climb is Most men get terrified by the idea of success Not because it's hard. But because it strips away their last excuse "Once I hit that number…