Justin Blackman
@PrettyFlyCopy
Brand Ventriloquist. Writer of Wrongs. Brand Voice Expert. Abandoner of Twitter.
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Easiest way to stand out is to unabashedly give a shit. Obsess over things. Rep your interests wholeheartedly. Tell people how you feel about them. Cast your energy out into the world to be absorbed. While everyone tries to look cool, be cool by not thinking about looking cool.
Bad copy in the right voice is still bad copy. Good copy in the wrong voice is not good copy. Good copy in the right voice is gold.
𝗪𝗿𝗶𝘁𝗶𝗻𝗴, 𝙨𝙡𝙤𝙬: Whatever your politics, it’s impossible to deny Barack Obama’s communication prowess. He’s a magnificent storyteller, and as fine a writer as they come. And in the preface of his memoir, 𝘈 𝘗𝘳𝘰𝘮𝘪𝘴𝘦𝘥 𝘓𝘢𝘯𝘥, Obama shares how he writes first…
Probably the best thing you'll see today. In 2017, a group of developers hilariously competed for who could create worst volume control interface in the world. The results 🧵 1/22
🔥 New article up now! Curious about how to collect and actually USE voice of customer research to create more compelling, high-performance copywriting for your clients, or your company? Get expert never-before-seen tips from: @Copyhackers @jenhavice @JoelKlettke…
Good copy that's not on brand is not good copy.
For today Sunday, only, Amazon offers huge discount on digital version of "Murder Your Darlings: And Other Gentle Writing Advice from Aristotle to Zinsser." It's $2.99, and ranks #1 in a category of writing books. A writing book that culls best tips from best writing books.
I'm #hiring a director of marketing for my team at Podia. Podia is a SaaS platform for creators — it gives creators everything to make a website, sell an online course or digital products, and build a community. Since 2014, creators on Podia have earned hundreds of millions.
Shoutout to @PrettyFlyCopy and @lifeandwriting for their insane free tool:
I sneakily released this new copywriting tool into the world. It's *not* AI. It's a side-by-side editor so you can see before & after versions of your content and how your edits affect the voice. Early feedback is insanely positive. VerbatimTool.com
You follow super fun copywriter, @KateToon, right? And you know she has a new podcast? Sweet. Then blast this in your favorite auditory face hole and soak up the Brand Voice Vindication @CopywritingSch clevercopywritingschool.com/how-to-write-t…
Justin & Abbey took delight in finding the little 💎s they'd never come up with in a million years. Their advice for writing with chatGPT: ✨ You do the 1% inspiration. 💪🏼 Let AI do the 99% perspiration. Where you there? Are you using AI to write? What's your take?
Next week, I'm releasing a brand-new book called: Client Acquisition It's going to show you my process for getting clients without cold outreach. Want me to send you the first chapter... for free? LIKE and RETWEET this post and I'll DM you the link. (must be following)
Last year, I helped one of my clients make $670,000 in sales with his Cyber Week promotion. Since it's almost Black Friday I wanted to break down a simple email marketing sequence that can give you a huge payday. Feel free to steal it and profit:
Just finished the first call of @PrettyFlyCopy Codex Academy and I already feel like my writing has improved 💪🏼 I'm so stoked for the rest of this course!
Few courses are career-changing. Justin Blackman's is one of them. @PrettyFlyCopy If you're a copywriter, run--don't walk-- to Codex Academy. I could say more, but I'll let my testimonial on the sales page tell you more: codexpersona.com/academy
I’ve spent 10,000+ hours writing emails. Made $100M+ in revenue for clients. There are a few universal laws that have always worked — no matter the list, market or product. Steal everything that I’ve learned in the next 5 minutes… Thread:
Just tried the whole Vertical Monitor thing... Lasted 9 minutes. Is this something people really do?
Google Docs is used by 1.8+ billion people worldwide. The recent updates are perfection. 11 g-docs features so good, you'll kick yourself if you didn't know:
Helpful Resources for Freelance Writers (these are the ones I can personally vouch for!) Including great things from: @joinPF @jayclouse @PrettyFlyCopy @waitingtoberead @SelectFew @kylaroma kaleighmoore.com/blog/2021/3/19…
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