SyntaxStrategic's profile picture. Syntax Strategic is a strategic communications and advocacy company that specializes in public relations, media relations, digital strategy and advocacy.

Syntax Strategic

@SyntaxStrategic

Syntax Strategic is a strategic communications and advocacy company that specializes in public relations, media relations, digital strategy and advocacy.

Syntax Strategic was honoured to be the Presenting Sponsor of Christie Lake Kids’ Four Seasons Soirée. Together, we helped raised $150,000 for its life-changing STAR City Programs. Read more about the incredible night here: carolineinthecapital.ca/christie-lake-…… 📸: Caroline Phillips

SyntaxStrategic's tweet image. Syntax Strategic was honoured to be the Presenting Sponsor of Christie Lake Kids’ Four Seasons Soirée.

Together, we helped raised $150,000 for its life-changing STAR City Programs.

Read more about the incredible night here: carolineinthecapital.ca/christie-lake-……

📸: Caroline Phillips
SyntaxStrategic's tweet image. Syntax Strategic was honoured to be the Presenting Sponsor of Christie Lake Kids’ Four Seasons Soirée.

Together, we helped raised $150,000 for its life-changing STAR City Programs.

Read more about the incredible night here: carolineinthecapital.ca/christie-lake-……

📸: Caroline Phillips

Today, on Remembrance Day, we pause to honour those who have served and those who gave their lives in conflict. We reflect on their service, their sacrifice, and the freedoms they fought to protect, freedoms we are fortunate to experience every day. Lest we forget.

SyntaxStrategic's tweet image. Today, on Remembrance Day, we pause to honour those who have served and those who gave their lives in conflict. 

We reflect on their service, their sacrifice, and the freedoms they fought to protect, freedoms we are fortunate to experience every day. 

Lest we forget.

Our VP Comms, @JohnstonMich, joins Progress Canada’s On Message podcast once again for the latest episode, Carneynomics. Michelle breaks down the federal budget and its strategy, and how it could shape the political landscape ahead. Tune in here: youtube.com/watch?v=87qg47…

SyntaxStrategic's tweet card. Carneynomics (and the 2025 Federal budget) | On Message | Progress...

youtube.com

YouTube

Carneynomics (and the 2025 Federal budget) | On Message | Progress...


Live from Calgary, AB! Syntax is proud to be on the ground supporting communications, media relations, and live social for the #CCRC2025 — a national gathering uniting researchers, clinicians, policymakers, and patient advocates to shape the future of cancer research in Canada.

SyntaxStrategic's tweet image. Live from Calgary, AB!

Syntax is proud to be on the ground supporting communications, media relations, and live social for the #CCRC2025 — a national gathering uniting researchers, clinicians, policymakers, and patient advocates to shape the future of cancer research in Canada.

Things got a little spooky today at Syntax. 🎃 A few of our team members’ little ones wanted to join the festivities and spread some cheer! We wish everyone a safe, fun, and treat-filled Halloween!

SyntaxStrategic's tweet image. Things got a little spooky today at Syntax. 🎃

A few of our team members’ little ones wanted to join the festivities and spread some cheer!

We wish everyone a safe, fun, and treat-filled Halloween!
SyntaxStrategic's tweet image. Things got a little spooky today at Syntax. 🎃

A few of our team members’ little ones wanted to join the festivities and spread some cheer!

We wish everyone a safe, fun, and treat-filled Halloween!
SyntaxStrategic's tweet image. Things got a little spooky today at Syntax. 🎃

A few of our team members’ little ones wanted to join the festivities and spread some cheer!

We wish everyone a safe, fun, and treat-filled Halloween!

Thank you to the @ysb_bsj for a morning full of connection, purpose, and reflection at the Rise & Thrive Fundraising Breakfast. To learn more about the difference one call can make, we encourage you to read Caroline Phillips' event piece: carolineinthecapital.ca/how-a-simple-c…. 📸 by Caroline

SyntaxStrategic's tweet image. Thank you to the @ysb_bsj for a morning full of connection, purpose, and reflection at the Rise & Thrive Fundraising Breakfast.

To learn more about the difference one call can make, we encourage you to read Caroline Phillips' event piece: carolineinthecapital.ca/how-a-simple-c….

📸 by Caroline

Today, we’re excited to introduce Syntax Creative, a new name for the creative force behind some of your favourite Syntax projects. Same heart, new name. syntaxcreative.ca


Happy Thanksgiving! Rejuvenated from our recent company-wide strategy session, we’re heading into Thanksgiving feeling grateful for our clients, team, and community, each of whom plays an essential role in fuelling our creativity, shaping our growth, and inspiring what’s next.

SyntaxStrategic's tweet image. Happy Thanksgiving!

Rejuvenated from our recent company-wide strategy session, we’re heading into Thanksgiving feeling grateful for our clients, team, and community, each of whom plays an essential role in fuelling our creativity, shaping our growth, and inspiring what’s next.

Coming soon...    You've seen our work.  You've felt the impact. It's time our creative energy got its own stage.    Stay tuned.


Syntax Strategic has officially hit the streets of Vancouver! Thinking about your next strategic PR move? Connect with our Vancouver lead and VP Comms, @JohnstonMich.


On #NDTR and #OrangeShirtDay, we honour residential school survivors, their families, and the children who never came home. Reconciliation requires action: learning, listening, reflecting and supporting Indigenous voices. Every child matters. trw-svr.nctr.ca

SyntaxStrategic's tweet image. On #NDTR and #OrangeShirtDay, we honour residential school survivors, their families, and the children who never came home.

Reconciliation requires action: learning, listening, reflecting and supporting Indigenous voices. Every child matters. trw-svr.nctr.ca

Our VP Comms, @JohnstonMich, joined Progress Canada’s podcast, On Message, to discuss Parliament’s return, challenges for Pierre Poilievre, and Canada’s transition under PM Mark Carney. Watch here and learn more from her expertise in federal politics: youtube.com/watch?v=x2vUOf…

SyntaxStrategic's tweet card. On Message | The Dawn of the Carney Era

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On Message | The Dawn of the Carney Era


Syntax Strategic is proud to be featured in the Ottawa Business Journal as we bring our expertise and proven solutions to Western Canada and mark a major milestone. Learn more: obj.ca/syntax-strateg…


When we prioritize work-life balance, we open doors for women in leadership. At Syntax, we’re committed to challenging the status quo. At #CFAS2025’s 71st Annual Meeting, our COO, Jennifer Madigan, moderated the first Women’s Caucus Breakfast panel, driving impactful discussion.


Syntax Strategic is heading west! We’re expanding to Vancouver, B.C. and bringing our expertise and proven strategies to the region. This effort will be led by Michelle Johnston, our VP, Communications. Learn more about our growth here: syntaxstrategic.ca/news/syntax-an…


Meet Anum Saeed, our Junior Strategist! A recipient of the 2025 Syntax Strategic Award, Anum interned with us this summer and supported a variety of client files. Her commitment, diligence, and expertise make her an invaluable member of #TeamSyntax. Congratulations, Anum!


Your story is strong, but will it sell? Media pitching is the art of packaging and pitching newsworthy stories to journalists. It’s about timing, angles, & relationships, & it’s key to any earned media strategy. We don’t just pitch stories. We land them. syntaxstrategic.ca/our-services/m…

SyntaxStrategic's tweet image. Your story is strong, but will it sell?

Media pitching is the art of packaging and pitching newsworthy stories to journalists. It’s about timing, angles, & relationships, & it’s key to any earned media strategy.

We don’t just pitch stories. We land them.
syntaxstrategic.ca/our-services/m…

Last night, #TeamSyntax joined @BGCOttawa’s Western Winds Glamping Gala!✨ At this energy-filled event, BGC Ottawa raised $620K to continue to support programs for local kids and youth. We loved hearing from a program attendee as well. Thank you, BGC Ottawa, for all that you do!

SyntaxStrategic's tweet image. Last night, #TeamSyntax joined @BGCOttawa’s Western Winds Glamping Gala!✨

At this energy-filled event, BGC Ottawa raised $620K to continue to support programs for local kids and youth. We loved hearing from a program attendee as well. Thank you, BGC Ottawa, for all that you do!
SyntaxStrategic's tweet image. Last night, #TeamSyntax joined @BGCOttawa’s Western Winds Glamping Gala!✨

At this energy-filled event, BGC Ottawa raised $620K to continue to support programs for local kids and youth. We loved hearing from a program attendee as well. Thank you, BGC Ottawa, for all that you do!
SyntaxStrategic's tweet image. Last night, #TeamSyntax joined @BGCOttawa’s Western Winds Glamping Gala!✨

At this energy-filled event, BGC Ottawa raised $620K to continue to support programs for local kids and youth. We loved hearing from a program attendee as well. Thank you, BGC Ottawa, for all that you do!
SyntaxStrategic's tweet image. Last night, #TeamSyntax joined @BGCOttawa’s Western Winds Glamping Gala!✨

At this energy-filled event, BGC Ottawa raised $620K to continue to support programs for local kids and youth. We loved hearing from a program attendee as well. Thank you, BGC Ottawa, for all that you do!

Both are essential. But they serve different roles. Organic social media builds long-term relationships. Paid social is designed to reach beyond your followers. At Syntax, we use both to create a balanced, high-impact digital strategy. syntaxstrategic.ca/our-services/d…

SyntaxStrategic's tweet image. Both are essential. But they serve different roles.

Organic social media builds long-term relationships. Paid social is designed to reach beyond your followers.

At Syntax, we use both to create a balanced, high-impact digital strategy.

syntaxstrategic.ca/our-services/d…

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