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Tiny CSS techniques can deliver big accessibility benefits. This Friday at the @a11yTO - Accessibility Toronto conference, Code and Theory's Mike Mai will take the stage to share CSS solutions that require minimal implementation time but deliver maximum inclusivity for consumers.…
MLOps is emerging as the backbone of modern machine learning. Code and Theory’s Head of Machine Learning, Saul Kohn, PhD, explores how ML has evolved from solo experiments to orchestrated, cross-disciplinary systems built for scale. The teams that invest in orchestration today…
Winning client trust takes speed and credibility. Code and Theory's Kenton Jacobsen and Josh Currie join @vercel on Thursday at 12 PM EST to share how to use v0 + AI Cloud to turn briefs into working prototypes fast. Sign up now: vercel.com/go/ama-briefs-…
Technology has always shaped how we tell stories, but AI is continuing to rewrite how we experience them. Code and Theory's @CraigElimeliah will join @stagwell's NewsFronts on Thursday, October 16, to discuss how stories will be discovered, created, distributed and engaged with…
AI personas are reshaping research and planning processes. Code and Theory's Karen Piper warns that even though they may have human-like names, faces and voices, they aren't oracles. "They're tools, not truths," says Piper. She recommends human intervention across points in the…
It’s one of the most staggering CX stats of the year: 93% of executives say their customer experience is broken. And that’s not the only red flag. According to new research conducted by WSJ Intelligence and Code and Theory: 🔹 84% admit they don’t have a clear strategy to…
Google is reimagining Chrome with AI—sparking a new race for brands to keep customers. “It's the equivalent of another company planting a sales rep in your store, smiling and helpful as it redirects your customers to competitors,” says Code and Theory's Dan Gardner. Dive deeper…
"Our current relationship with phones is broken," says Chief Creative Officer @CraigElimeliah. In his latest for @TheDrum, he explains what the iPhone 17 is missing and why a shift in design philosophy is needed to step into the next era of AI hardware. thedrum.com/open-mic/what-…
"By mid-2026, the divide between AI-fluent professionals and those still working the old way will be unmistakable," says Code and Theory Head of Design Transformation Matthieu Mingasson. He lays out a practical framework for using AI to eliminate low-value tasks, accelerate…
We are Vibesprinting into next week with @TheDrum Live! From September 24-25, teams from Code and Theory, @instrument and @wearekettle will take a client project from brief to campaign in just 48 hours, utilizing Lightricks by LTX Studio. Tune in to see Vibesprint final…
Nine @FastCompany honors in two years. Three more in 2025 for @NBCUniversal's Big Board, the @NFL app and as a Design Company of the Year — ranked alongside industry giants like Coca-Cola and Adobe. Congratulations to our collaborators, clients and teams for pushing what’s…
Commerce is shifting faster than ever. Few partners can help brands keep pace. For the very first time, @forrester included Code and Theory in its Q3 2025 Commerce Services Landscape. This recognition validates our ability to design and build flexible systems to shape commerce,…
The old content model is broken. Big budgets. Fixed assets. Diminishing returns. AI makes a new system possible— one investment, generating infinite creative variations. This changes more than content. It rewrites ROI. It reshapes how teams operate and redefines competitive…
Audiences no longer think in silos. There isn’t an “audio audience” any more than there is a “mobile audience,” shares Code and Theory Managing Director Ben Berentson in @Adweek. The New York Times’ decision to sunset its standalone Audio app is a signal: consumer behavior has…
“AI made the process faster, but the heart of this work remained entirely human,” said Code and Theory CCO @CraigElimeliah. Our latest work with @AmericaSCORES Network on "Find Your Feet" proves speed, scale and soul can coexist. The film was made fully with AI and follows the…
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