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@matt_can_help
Creator Economy. Solution Architect. Digital Consultant.
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My one-person design business has done $611,996 this year already. It costs me $275 per month to run it (plus Stripe fees). Here's a breakdown of the tools I use:
How much value gets unlocked when creators, artists, and brands no longer need to rent their own fans from gatekeepers?
Current State of the Hype Cycle: - Innovation Trigger: Buying SMBs - Peak of Inflated Expectations: AI - Trough of Disillusionment: Crypto - Slope of Enlightenment: SaaS - Plateau of Productivity: Big Tech
This advice & schematic representation is worth its bytes in gold grams. Very hard to decipher when you are in the middle of it.
Would add another one called ‘Project-led’. The role of ‘product’ is not very well understood and led by a ‘PMO’ who utilise both design and eng. as a service. Slide straight back into a Waterfall process when the going gets tough.
I created this image a little while ago to visualise different ways I've seen Product Teams work. Someone asked me to explain them a little further...so I shall...(1/8)
Technology changes faster than organizations. The spread between those curves is the greatest management challenge of the 21st century. But you can boost org capital. Agile practices are one example. Leaning into communities and ecosystems in your space is another. #martech
If you want to understand promotions and job ladders, it helps to look at it from the point of view of the company. Do you want to hire cheaper junior employees, mid-price senior-level, or expensive principal/director-level? When is it worth it to pay more?
OK, whew. I've now read all 130 pages of state AGs suit v Google. In three words, Google is royally screwed. Expect... Press headlines: Facebook and Google colluded! Deeper dives: Google turned open web into a walled garden of tying, exclusionary tactics, and privacy fixing.
Wow 👏🏻👏🏻
Spend $5k provoke 1 human to convert that it into millions of dollars of media and thousands of new customers. Surely, crazy! Crazy like a fox: is.gd/tcjcCb 99% of marketing budgets try to win by outspending. The reality is that the best way to win is: outsmarting.
davetrott.co.uk
A TARGET OF ONE - Dave Trott's Blog
Several Republicans formed a PAC (Political Action Committee) called The Lincoln Project. Their aim was to sway voters away from Trump in key states: Wisconsin, Ohio, Florida. But they didn’t have...
The latest (IoT) Internet of Things Daily! paper.li/Rick345/139939… #pressrelease #involta
How to create a custom formatted date comparison in #GoogleDataStudio -> medium.com/compassred-dat…
Did you know you can see who has uploaded your personal information to Facebook for audience targeting?
The bigger my organization, the more I understand the truths I read about already 10+ years ago from books. Things like the importance of saying no. Working on important, but not urgent tasks. Taking thinking time. Focusing on systems and loops instead of single tactics.
📖New documentation! 📖 Whoop whoop, our new guide on using JavaScript to generate structured data are out: buff.ly/3aQC0c5 Let us know what you think ☀️
1/ Writing good cold email is *hard*. But it's not hard to avoid writing a terrible one. Most emails are ridiculously long (the biggest offense) and ego-centric ("I'd love to show", "I just wanted to reach out" etc). Here are my 10 rules for effective sales emails:
throwing it down now, Smart guides in the #DataStudio report editor is one of the most useful releases ever done. I legit got emotional seeing this @googleanalytics I no longer have to make lines to create alignment
Very nice walk through Community Visualizations in #DataStudio.
Article of the Day by @SamanthasData from @BounteousData taking a deep look into the new Community Visualizations in Google Data Studio -> bounteous.com/insights/2020/… #GoogleDataStudio #DataVisualization
bounteous.com
Using Community Visualizations in Google Data Studio | Bounteous
We’ve packaged up our beginner guidelines to using and contributing Google Data Studio custom visualizations.
Here we go! 1st day teaching @cornell_tech “Tech, Media & Democracy”. Course brings students from NYC tech and journalism schools together to co-create solutions! Excited to collaborate w/ Professors @justinhendrix @rushkoff @cocteau @irwin Check it out: bit.ly/36rSLac
Optimize just keeps getting better and better. Very exciting things happening here - and a super easy way to improve revenue with your data.
New in Optimize: An updated reporting experience, including options to continue an experiment, display the number of sessions analyzed, deeper integration with Analytics and more. bit.ly/2ppZli2 #measure
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