#omsdk search results

Steph Allen, @Google talks about #OMSDK for CTV at our #BingeSeries23 event in San Francisco.

IABTechLab's tweet image. Steph Allen, @Google talks about #OMSDK for CTV at our #BingeSeries23 event in San Francisco.

@SmartAdServerEN one of the adtech player who implemented the open measurement SDK one of the standard developped by @IABTechLab #OMSDK @IABFrance #iabadtechsummit2019

LucieLaurendon's tweet image. @SmartAdServerEN one of the adtech player who implemented the open measurement SDK one of the standard developped by @IABTechLab #OMSDK @IABFrance #iabadtechsummit2019

Very informative webinar from @integralads today on in-app measurement and advances of the #OMSDK. And the All-Star panel helps too! @mbreeze #stayinginformedfromhome

mitchellw's tweet image. Very informative webinar from @integralads today on in-app measurement and advances of the #OMSDK. And the All-Star panel helps too! @mbreeze #stayinginformedfromhome

.@IABTechLab expands Open Measurement SDK scope to include web video advertising. Publishers & video players now have a consistent, scalable & accurate solution to measure impressions & viewability with a single tag. Read more: bit.ly/3n5bJN5 #OMSDK #Video

IABTechLab's tweet image. .@IABTechLab expands Open Measurement SDK scope to include web video advertising. Publishers & video players now have a consistent, scalable & accurate solution to measure impressions & viewability with a single tag. Read more: bit.ly/3n5bJN5  #OMSDK #Video

.@integralads @jranzenbach to present on the Open Measurement SDK at #IABTechLabInnovationDay on November 12th in NYC! Don't miss it - register now: bit.ly/35dHefp #OMSDK

IABTechLab's tweet image. .@integralads @jranzenbach to present on the Open Measurement SDK at #IABTechLabInnovationDay on November 12th in NYC! Don't miss it - register now: bit.ly/35dHefp #OMSDK

Can you really measure viewability in #CTV? Companies certified to make use of our Open Measurement SDK are seeing results. How does #OMSDK work & how can you participate? Google's Nicolas Chavez dives deep on this topic in London on April 27! Register Now bit.ly/3UswGTH

IABTechLab's tweet image. Can you really measure viewability in #CTV? Companies certified to make use of our Open Measurement SDK are seeing results. How does #OMSDK work & how can you participate? Google's Nicolas Chavez dives deep on this topic in London on April 27!
Register Now bit.ly/3UswGTH

Great piece from Pandora’s own @ericpicard about the launch of the #OMSDK and the importance of creating a standard for #viewability: adexchanger.com/data-driven-th… via @adexchanger

JTrimbleNY's tweet image. Great piece from Pandora’s own @ericpicard about the launch of the #OMSDK and the importance of creating a standard for #viewability: adexchanger.com/data-driven-th… via @adexchanger

The Open Measurement initiative was created by @integralads and the @iab to solve for an industry-level challenge with mobile ad measurement. From IAS's own @jranzenbach, an @adexchanger column on why there's still more work to do. #omsdk bit.ly/2ORnisC

tonytonymarlow's tweet image. The Open Measurement initiative was created by @integralads and the @iab to solve for an industry-level challenge with mobile ad measurement. From IAS's own @jranzenbach, an @adexchanger column on why there's still more work to do. #omsdk bit.ly/2ORnisC

#ProgrammaticIO “Ultimately, we believe #OMSDK will drive scale for mobile app advertising and we are excited to announce that advertisers can now take advantage of these new measurement options on Pandora.” -@mbreeze #progio

SiriusXMMedia's tweet image. #ProgrammaticIO “Ultimately, we believe #OMSDK will drive scale for mobile app advertising and we are excited to announce that advertisers can now take advantage of these new measurement options on Pandora.” -@mbreeze #progio

Colleen Tricarico from @BPAWorldwide to speak on measurement technology compliance: podcast and #OMSDK at #IABTechLabInnovationDay on November 12th in NYC! Register now: bit.ly/35dHefp

IABTechLab's tweet image. Colleen Tricarico from @BPAWorldwide to speak on measurement technology compliance: podcast and #OMSDK at #IABTechLabInnovationDay on November 12th in NYC! Register now: bit.ly/35dHefp

There has been fast adoption of #OMSDK from <1% to >50% of IAS in-app #measurement in less than a year, but more needs to be done, underscores @jranzenbach from @integralads @iabtechlab #IABTechLabInnovationDay

IABTechLab's tweet image. There has been fast adoption of #OMSDK from &amp;lt;1% to &amp;gt;50% of IAS in-app #measurement in less than a year, but more needs to be done, underscores @jranzenbach from @integralads @iabtechlab #IABTechLabInnovationDay
IABTechLab's tweet image. There has been fast adoption of #OMSDK from &amp;lt;1% to &amp;gt;50% of IAS in-app #measurement in less than a year, but more needs to be done, underscores @jranzenbach from @integralads @iabtechlab #IABTechLabInnovationDay

Download DV's Q2 2019 #OMSDK Report to learn about the latest trends in OM SDK adoption, newly certified companies, and more! ://doubleverify.com/newsroom/om-sdk-q2-2019-report/

doubleverify's tweet image. Download DV&apos;s Q2 2019 #OMSDK Report to learn about the latest trends in OM SDK adoption, newly certified companies, and more! ://doubleverify.com/newsroom/om-sdk-q2-2019-report/

The Open #Measurement SDK #OMSDK helped Pandora overcome technology friction of black box SDKs, slow release cycles, #app crashes & heavy app footprints explain @PandoraBrands Lizzie Petro & Maria Brezza @mbreeze #IABTechLabInnovationDay

IABTechLab's tweet image. The Open #Measurement SDK #OMSDK helped Pandora overcome technology friction of black box SDKs, slow release cycles, #app crashes &amp;amp; heavy app footprints explain @PandoraBrands Lizzie Petro &amp;amp; Maria Brezza @mbreeze #IABTechLabInnovationDay
IABTechLab's tweet image. The Open #Measurement SDK #OMSDK helped Pandora overcome technology friction of black box SDKs, slow release cycles, #app crashes &amp;amp; heavy app footprints explain @PandoraBrands Lizzie Petro &amp;amp; Maria Brezza @mbreeze #IABTechLabInnovationDay

.@Nielsen Sara Navaridas explains how industry collaboration on #OMSDK has helped achieve scale & consistency for in-app #measurement & why it is important to build upon & extend to other platforms & more measurement metrics @IABTechLab #IABTechLabInnovationDay

IABTechLab's tweet image. .@Nielsen Sara Navaridas explains how industry collaboration on #OMSDK has helped achieve scale &amp;amp; consistency for in-app #measurement &amp;amp; why it is important to build upon &amp;amp; extend to other platforms &amp;amp; more measurement metrics @IABTechLab #IABTechLabInnovationDay
IABTechLab's tweet image. .@Nielsen Sara Navaridas explains how industry collaboration on #OMSDK has helped achieve scale &amp;amp; consistency for in-app #measurement &amp;amp; why it is important to build upon &amp;amp; extend to other platforms &amp;amp; more measurement metrics @IABTechLab #IABTechLabInnovationDay
IABTechLab's tweet image. .@Nielsen Sara Navaridas explains how industry collaboration on #OMSDK has helped achieve scale &amp;amp; consistency for in-app #measurement &amp;amp; why it is important to build upon &amp;amp; extend to other platforms &amp;amp; more measurement metrics @IABTechLab #IABTechLabInnovationDay

Join Sara Navaridas from @nielsen as she presents on the Open Measurement SDK at #IABTechLabInnovationDay on November 12th in NYC! Register now: bit.ly/35dHefp #OMSDK

IABTechLab's tweet image. Join Sara Navaridas from @nielsen as she presents on the Open Measurement SDK at #IABTechLabInnovationDay on November 12th in NYC! Register now: bit.ly/35dHefp #OMSDK

#ProgrammaticIO “The future is now – Pandora has integrated the #OMSDK for advertisers to take advantage of these enhanced measurement capabilities.” -@mbreeze #PROGIO

SiriusXMMedia's tweet image. #ProgrammaticIO “The future is now – Pandora has integrated the #OMSDK for advertisers to take advantage of these enhanced measurement capabilities.” -@mbreeze #PROGIO

In the last panel of @IABTechLab CTV Event, experts from @conviva @doubleverify @OracleCloud and @SIRIUSXM talked about measurement challenges in #CTV & #OTT environments and how #OMSDK can provide the pathway to standardize how measurement signals are collected across platforms.

IABTechLab's tweet image. In the last panel of @IABTechLab CTV Event, experts from @conviva @doubleverify @OracleCloud and @SIRIUSXM talked about measurement challenges in #CTV &amp;amp; #OTT environments and how #OMSDK can provide the pathway to standardize how measurement signals are collected across platforms.

Great post from our own @ericpicard - A New Beginning For In-App Measurement adexchanger.com/data-driven-th… via @adexchanger #OMSDK

SiriusXMMedia's tweet image. Great post from our own @ericpicard - A New Beginning For In-App Measurement adexchanger.com/data-driven-th… via @adexchanger #OMSDK

IAB Tech Lab integrates UniversalAdId into OM SDK for enhanced measurement ppc.land/iab-tech-lab-i… #IABTechLab #UniversalAdId #OMSDK #AdTracking #DigitalMarketing

ppcland's tweet image. IAB Tech Lab integrates UniversalAdId into OM SDK for enhanced measurement ppc.land/iab-tech-lab-i… #IABTechLab #UniversalAdId #OMSDK #AdTracking #DigitalMarketing

Thank Jay for helping shape the #omsdk architecture and engineering process

#IABTechLab is excited to honor Jay Lieske as a lifetime achievement award winner! Thank you for all of your contributions to Tech Lab and your continued support to the ad tech industry! bit.ly/3RNbrfp

IABTechLab's tweet image. #IABTechLab is excited to honor Jay Lieske as a lifetime achievement award winner! Thank you for all of your contributions to Tech Lab and your continued support to the ad tech industry! bit.ly/3RNbrfp


Thanks @cleandood for a great episode recollecting the early days of #OMSDK. Joe played a critical role identifying the product market fit and leading product definition for the #MVP version. You can learn more about our brand new CTV SDKs for Samsung and LG TVs at the upcoming…

The final episode of the #TechLabSummit podcast with @marketecturetv’s @aripap is here! Listen to THE Open Measurement architect himself, Joe Razenbach, discuss the one stop shop for cross screen viewability! See you at Tech Lab Summit on June 11&12: bit.ly/4c5k38y

IABTechLab's tweet image. The final episode of the #TechLabSummit podcast with @marketecturetv’s @aripap is here! Listen to THE Open Measurement architect himself, Joe Razenbach, discuss the one stop shop for cross screen viewability! See you at Tech Lab Summit on June 11&amp;amp;12: bit.ly/4c5k38y


**Who needs the Force when you have the OM SDK? ** IAB Tech Lab just expanded its measurement toolkit to include Samsung & LG, reaching 40% of the CTV market! Say goodbye to ad viewability mysteries on your screen, it's all about transparency now. #CTV #AdTech #OMSDK Here's the…

#IABTechLab is excited to announce the expansion of OM SDK to include @SamsungUS and @LGUS! This expansion represents an important step toward achieving standardized and reliable viewability measurement across all digital advertising platforms: bit.ly/3V389oT

IABTechLab's tweet image. #IABTechLab is excited to announce the expansion of OM SDK to include @SamsungUS and @LGUS! This expansion represents an important step toward achieving standardized and reliable viewability measurement across all digital advertising platforms: bit.ly/3V389oT


Zombie impressions? Oh my! #TechLabSavesMoney using @IABTechLab’s Open Measurement to help count ads…or not count if we know the TV was off. #OMSDK

Break time! Refuel and be back at 12:15pm for @OracleDataCloud’s Rachel Creel-McGuire and Chris Troein to learn how to stop spending your expensive CTV budget on Zombie Impressions #TechLabSavesMoney

IABTechLab's tweet image. Break time! Refuel and be back at 12:15pm for @OracleDataCloud’s Rachel Creel-McGuire and Chris Troein to learn how to stop spending your expensive CTV budget on Zombie Impressions #TechLabSavesMoney


Can you really measure viewability in #CTV? How does #OMSDK work and how can you participate? Find out from @FreeWheel’s @dworin and @Oracle’s Chris Troein TOMORROW, December 7 at #IABTechLab’s #BingeNYC! bit.ly/3GxtZKi

IABTechLab's tweet image. Can you really measure viewability in #CTV? How does #OMSDK work and how can you participate? Find out from @FreeWheel’s @dworin and @Oracle’s Chris Troein TOMORROW, December 7 at #IABTechLab’s #BingeNYC! bit.ly/3GxtZKi

📊📱Descubra tudo sobre o Open Measurement SDK IAB e sua importância na medição de anúncios móveis grumft.com/sdk-de-medicao… #OpenMeasurementSDK #OMSDK #IABQ #MídiaProgramática #Grumft

grumft's tweet image. 📊📱Descubra tudo sobre o Open Measurement SDK IAB e sua importância na medição de anúncios móveis grumft.com/sdk-de-medicao… #OpenMeasurementSDK #OMSDK #IABQ #MídiaProgramática #Grumft

Be in the loop! Don’t miss @Google’s Nicolas Chavez and IAB Tech Lab’s Jarrett Wold go over everything you need to know about #viewability and the OMSDK for CTV  #Compliance #OMSDK #BingeSeries23

IABTechLab's tweet image. Be in the loop! Don’t miss @Google’s Nicolas Chavez and IAB Tech Lab’s Jarrett Wold go over everything you need to know about #viewability and the OMSDK for CTV

 #Compliance #OMSDK #BingeSeries23

Can you really measure viewability in #CTV? Companies certified to make use of our Open Measurement SDK are seeing results. How does #OMSDK work & how can you participate? Google's Nicolas Chavez dives deep on this topic in London on April 27! Register Now bit.ly/3UswGTH

IABTechLab's tweet image. Can you really measure viewability in #CTV? Companies certified to make use of our Open Measurement SDK are seeing results. How does #OMSDK work &amp;amp; how can you participate? Google&apos;s Nicolas Chavez dives deep on this topic in London on April 27!
Register Now bit.ly/3UswGTH

Steph Allen, @Google talks about #OMSDK for CTV at our #BingeSeries23 event in San Francisco.

IABTechLab's tweet image. Steph Allen, @Google talks about #OMSDK for CTV at our #BingeSeries23 event in San Francisco.

Don’t miss the @IABTechLab's Advanced TV: The Quest for Universal Addressability event, where we’ll be talking about the role OMSDK can play in the future of TV measurement. Join the discussions about the future of CTV: lnkd.in/eFu7DZFs #CTV #OMSDK #AdServing #SSAI #AVOD

getpublica's tweet image. Don’t miss the @IABTechLab&apos;s Advanced TV: The Quest for Universal Addressability event, where we’ll be talking about the role OMSDK can play in the future of TV measurement.

Join the discussions about the future of CTV: lnkd.in/eFu7DZFs

#CTV #OMSDK #AdServing #SSAI #AVOD

Don’t miss the @IABTechLab's Advanced TV: The Quest for Universal Addressability event, where we’ll be talking about the role OMSDK can play in the future of TV measurement. Join the discussions about the future of CTV: lnkd.in/eFu7DZFs #CTV #OMSDK #AdServing #SSAI #AVOD

getpublica's tweet image. Don’t miss the @IABTechLab&apos;s Advanced TV: The Quest for Universal Addressability event, where we’ll be talking about the role OMSDK can play in the future of TV measurement.

Join the discussions about the future of CTV: lnkd.in/eFu7DZFs

#CTV #OMSDK #AdServing #SSAI #AVOD

Today #omsdk goes truly cross screen with iOS, Android, web browser, tvOS and android TV. Thnx 2 Open Measurement Commit group @Google @OracleDataCloud @integralads @nielsen @pandoramusic @doubleverify and @SecureWithHUMAN as well as @jill_wittkopp for leading the initiative

OM SDK for CTV has ARRIVED! And is now ready for industry adoption. Built to improve trust and give advertisers choice, read our full announcement to understand what this standard brings to our industry! bit.ly/3ysj0hF



Are you still watching? Standardize last activity signals in #CTV measurement with #OMSDK. Learn more at our webinar August 3rd: iabtechlab.com/event/open-mea…


#OMSDK enables #brands to confidently buy more in-#app inventory. So it’s no surprise that we’ve seen an increase in brand spend on OMSDK traffic ➜ Read more: blog.fyber.com/open-measureme…


Measurement on CTV is coming very soon. Tell your product and engineering teams to make room for integrating #omsdk for #ctv in 2nd half of the year in time for holiday season


Don’t rely on proprietary methods for video measurement. Use certified integrations of @IABTechLab #OMSDK 4 iOS, Android & Web browsers. It independently relays all raw video play signals so you can do your own measurement. Iabtechlab.com/omsdk and iabtechlab.com/compliance-pro…


Don't Miss #IABTechLabSummit: Renaissance Learn how to apply ads.txt, sellers.json, supply chain object, open measurement #OMSDK & content #taxonomy to ensure ads are delivered where they are intended by buyers! Register Here :bit.ly/37p24uB

IABTechLab's tweet image. Don&apos;t Miss #IABTechLabSummit: Renaissance 
Learn how to apply ads.txt, sellers.json, supply chain object, open measurement #OMSDK &amp;amp; content #taxonomy to ensure ads are delivered where they are intended by buyers! 
Register Here :bit.ly/37p24uB

In the last panel of @IABTechLab CTV Event, experts from @conviva @doubleverify @OracleCloud and @SIRIUSXM talked about measurement challenges in #CTV & #OTT environments and how #OMSDK can provide the pathway to standardize how measurement signals are collected across platforms.

IABTechLab's tweet image. In the last panel of @IABTechLab CTV Event, experts from @conviva @doubleverify @OracleCloud and @SIRIUSXM talked about measurement challenges in #CTV &amp;amp; #OTT environments and how #OMSDK can provide the pathway to standardize how measurement signals are collected across platforms.

@SmartAdServerEN one of the adtech player who implemented the open measurement SDK one of the standard developped by @IABTechLab #OMSDK @IABFrance #iabadtechsummit2019

LucieLaurendon's tweet image. @SmartAdServerEN one of the adtech player who implemented the open measurement SDK one of the standard developped by @IABTechLab #OMSDK @IABFrance #iabadtechsummit2019

.@integralads @jranzenbach to present on the Open Measurement SDK at #IABTechLabInnovationDay on November 12th in NYC! Don't miss it - register now: bit.ly/35dHefp #OMSDK

IABTechLab's tweet image. .@integralads @jranzenbach to present on the Open Measurement SDK at #IABTechLabInnovationDay on November 12th in NYC! Don&apos;t miss it - register now: bit.ly/35dHefp #OMSDK

Steph Allen, @Google talks about #OMSDK for CTV at our #BingeSeries23 event in San Francisco.

IABTechLab's tweet image. Steph Allen, @Google talks about #OMSDK for CTV at our #BingeSeries23 event in San Francisco.

.@IABTechLab expands Open Measurement SDK scope to include web video advertising. Publishers & video players now have a consistent, scalable & accurate solution to measure impressions & viewability with a single tag. Read more: bit.ly/3n5bJN5 #OMSDK #Video

IABTechLab's tweet image. .@IABTechLab expands Open Measurement SDK scope to include web video advertising. Publishers &amp;amp; video players now have a consistent, scalable &amp;amp; accurate solution to measure impressions &amp;amp; viewability with a single tag. Read more: bit.ly/3n5bJN5  #OMSDK #Video

Join Sara Navaridas from @nielsen as she presents on the Open Measurement SDK at #IABTechLabInnovationDay on November 12th in NYC! Register now: bit.ly/35dHefp #OMSDK

IABTechLab's tweet image. Join Sara Navaridas from @nielsen as she presents on the Open Measurement SDK at #IABTechLabInnovationDay on November 12th in NYC! Register now: bit.ly/35dHefp #OMSDK

Colleen Tricarico from @BPAWorldwide to speak on measurement technology compliance: podcast and #OMSDK at #IABTechLabInnovationDay on November 12th in NYC! Register now: bit.ly/35dHefp

IABTechLab's tweet image. Colleen Tricarico from @BPAWorldwide to speak on measurement technology compliance: podcast and #OMSDK at #IABTechLabInnovationDay on November 12th in NYC! Register now: bit.ly/35dHefp

We're excited to be partnering with @IABTechLab to make in-app #advertising measurement "less of a pain point" adage.com/article/?artic… via @adage #OMSDK

SiriusXMMedia's tweet image. We&apos;re excited to be partnering with @IABTechLab to make in-app #advertising measurement &quot;less of a pain point&quot; adage.com/article/?artic… via @adage  #OMSDK

The Open Measurement initiative was created by @integralads and the @iab to solve for an industry-level challenge with mobile ad measurement. From IAS's own @jranzenbach, an @adexchanger column on why there's still more work to do. #omsdk bit.ly/2ORnisC

tonytonymarlow's tweet image. The Open Measurement initiative was created by @integralads and the @iab to solve for an industry-level challenge with mobile ad measurement. From IAS&apos;s own @jranzenbach, an @adexchanger column on why there&apos;s still more work to do. #omsdk bit.ly/2ORnisC

Great post from our own @ericpicard - A New Beginning For In-App Measurement adexchanger.com/data-driven-th… via @adexchanger #OMSDK

SiriusXMMedia's tweet image. Great post from our own @ericpicard - A New Beginning For In-App Measurement adexchanger.com/data-driven-th… via @adexchanger #OMSDK

Great piece from Pandora’s own @ericpicard about the launch of the #OMSDK and the importance of creating a standard for #viewability: adexchanger.com/data-driven-th… via @adexchanger

JTrimbleNY's tweet image. Great piece from Pandora’s own @ericpicard about the launch of the #OMSDK and the importance of creating a standard for #viewability: adexchanger.com/data-driven-th… via @adexchanger

Buyers can now validate compliance of #OMSDK in real time using #iabtechlabcompliance API, explains @imayankmishra #OpenMeasurement @iabtechlab learn more about OM SDK at bit.ly/2Yc5Ct1

IABTechLab's tweet image. Buyers can now validate compliance of #OMSDK in real time using #iabtechlabcompliance API, explains @imayankmishra #OpenMeasurement @iabtechlab learn more about OM SDK at bit.ly/2Yc5Ct1

Join Maria Breza @mbreeze from @PandoraBrands as she presents on Pandora's leap ahead in #measurement with the Open Measurement SDK at #IABTechLabInnovationDay on November 12th in NYC! bit.ly/35dHefp #OMSDK

IABTechLab's tweet image. Join Maria Breza @mbreeze from @PandoraBrands as she presents on Pandora&apos;s leap ahead in #measurement with the Open Measurement SDK at #IABTechLabInnovationDay on November 12th in NYC! bit.ly/35dHefp #OMSDK

#ProgrammaticIO “Ultimately, we believe #OMSDK will drive scale for mobile app advertising and we are excited to announce that advertisers can now take advantage of these new measurement options on Pandora.” -@mbreeze #progio

SiriusXMMedia's tweet image. #ProgrammaticIO “Ultimately, we believe #OMSDK will drive scale for mobile app advertising and we are excited to announce that advertisers can now take advantage of these new measurement options on Pandora.” -@mbreeze #progio

Joe Barone @GroupMWorldwide and David Murnick @dentsuaegis ask measurement providers Sam Mansour @OracleDataCloud and @jranzenbach from @integralads about the adoption of #OMSDK #OpenMeasurement @iabtechlab. Learn more about OM SDK at bit.ly/2Yc5Ct1

IABTechLab's tweet image. Joe Barone @GroupMWorldwide and David Murnick @dentsuaegis ask measurement providers Sam Mansour @OracleDataCloud and @jranzenbach from @integralads about the adoption of #OMSDK #OpenMeasurement @iabtechlab. Learn more about OM SDK at bit.ly/2Yc5Ct1

Over 50 apps & Ads #SDKs are available with certified #OMSDK integrations - says @IABTechLab Jarrett Wold on open #measurement compliance at the #IABTechLabInnovationDay - Check them out: iabtechlab.com/compliance-pro…

IABTechLab's tweet image. Over 50 apps &amp;amp; Ads #SDKs are available with certified #OMSDK integrations - says @IABTechLab Jarrett Wold on open #measurement compliance at the #IABTechLabInnovationDay - Check them out:
iabtechlab.com/compliance-pro…
IABTechLab's tweet image. Over 50 apps &amp;amp; Ads #SDKs are available with certified #OMSDK integrations - says @IABTechLab Jarrett Wold on open #measurement compliance at the #IABTechLabInnovationDay - Check them out:
iabtechlab.com/compliance-pro…

#ProgrammaticIO “The future is now – Pandora has integrated the #OMSDK for advertisers to take advantage of these enhanced measurement capabilities.” -@mbreeze #PROGIO

SiriusXMMedia's tweet image. #ProgrammaticIO “The future is now – Pandora has integrated the #OMSDK for advertisers to take advantage of these enhanced measurement capabilities.” -@mbreeze #PROGIO

The Open #Measurement SDK #OMSDK helped Pandora overcome technology friction of black box SDKs, slow release cycles, #app crashes & heavy app footprints explain @PandoraBrands Lizzie Petro & Maria Brezza @mbreeze #IABTechLabInnovationDay

IABTechLab's tweet image. The Open #Measurement SDK #OMSDK helped Pandora overcome technology friction of black box SDKs, slow release cycles, #app crashes &amp;amp; heavy app footprints explain @PandoraBrands Lizzie Petro &amp;amp; Maria Brezza @mbreeze #IABTechLabInnovationDay
IABTechLab's tweet image. The Open #Measurement SDK #OMSDK helped Pandora overcome technology friction of black box SDKs, slow release cycles, #app crashes &amp;amp; heavy app footprints explain @PandoraBrands Lizzie Petro &amp;amp; Maria Brezza @mbreeze #IABTechLabInnovationDay

Very informative webinar from @integralads today on in-app measurement and advances of the #OMSDK. And the All-Star panel helps too! @mbreeze #stayinginformedfromhome

mitchellw's tweet image. Very informative webinar from @integralads today on in-app measurement and advances of the #OMSDK. And the All-Star panel helps too! @mbreeze #stayinginformedfromhome

Can you really measure viewability in #CTV? Companies certified to make use of our Open Measurement SDK are seeing results. How does #OMSDK work & how can you participate? Google's Nicolas Chavez dives deep on this topic in London on April 27! Register Now bit.ly/3UswGTH

IABTechLab's tweet image. Can you really measure viewability in #CTV? Companies certified to make use of our Open Measurement SDK are seeing results. How does #OMSDK work &amp;amp; how can you participate? Google&apos;s Nicolas Chavez dives deep on this topic in London on April 27!
Register Now bit.ly/3UswGTH

What is the strategic importance of #OpenMeasurement SDK asks @l_lejano. Brad Galiette @google, Thu Nguyen @Disney & Eric Wong @unity3d explain the importance of #OMSDK for the #viewability & #measurability of their inventory. Learn more at bit.ly/2Yc5Ct1 @iabtechlab.

IABTechLab's tweet image. What is the strategic importance of #OpenMeasurement SDK asks @l_lejano. Brad Galiette @google, Thu Nguyen @Disney &amp;amp; Eric Wong @unity3d explain the importance of #OMSDK for the #viewability &amp;amp; #measurability of their inventory. Learn more at bit.ly/2Yc5Ct1 @iabtechlab.

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