#viewability search results
#viewability #digitalmarketing #programmaticadvertising #monetizemore #adtech #mobileadvertising #mobileapps
Our case study explores how investing in #viewability and time-in-view empowered a major consumer packaged goods brand to create efficient ads & drive consumer engagement. The result? In-view ads tripled the return on ad spend. Learn more here: integr.al/3VaNkWU
Be in the loop! Don’t miss @Google’s Nicolas Chavez and IAB Tech Lab’s Jarrett Wold go over everything you need to know about #viewability and the OMSDK for CTV #Compliance #OMSDK #BingeSeries23
🎧 On today's podcast: Attention metrics adoption, Google limits unproven advertisers, and a controversial privacy bill Tune in with our analyst @evymitchellwolf: behindthenumbers.podbean.com Brought to you by @awin_us #advertising #metrics #viewability #attentionmetrics #google
Viewability is an incredibly important metric to measure. #Viewability assesses the visibility and exposure of ads to the intended audience, measuring whether an ad is actually seen by users and impacting ad effectiveness and engagement. buff.ly/43usFTm #digitalmarketing
By tracking Viewability metrics, you can gain deeper insights into the effectiveness of your video campaigns and make data-driven decisions to optimise their performance 💣 #bidmath #AudienceTargeting #Viewability #VideoAds
Viewability precisa ser observado por todos os publishers por ser uma das principais métricas para melhorar a receita de anúncios e maximizar o ganho com cada conteúdo 👀👨💻 você sabe calcular? 🤔 Confira #Viewability #CPM #FillRate #MídiaProgramática #AdNetwork #Dev #Grumft
Programmatic Homepage Takeovers are here! A new take on this once-polarizing format that benefits from the best of both worlds: the #viewability of homepage takeovers and the targeting options of #programmatic. Would you use this format in your strategy?👀buff.ly/3VofgK5
Das #MediumRectangle ist eines der beliebtesten Anzeigenformate. Doch statt nur Bild und Text geht bei dem Format noch sehr mehr. Der Floater mit Animation sticht durch drei Dinge hervor: #Viewability, Viewability, Viewability. Das ist doch alles andere als langweilig, oder?🤩
(1/2) Food for thought from @ANAmarketers' Bill Duggan: #1. Av. # of sites a brand campaign would run: 44,000 The study showed the higher number of places an ad runs, #marketers suffer ⬇️ #viewability rates & ⬆️ #adfraud. A typical user would visit 10 sites a day. So do you..
Wenig Platz, aber viiiiieeeel zu erzählen? 🤔 Wenn ihr viel Information oder schöne Motive habt, die ihr in einer #Ad unterbringen wollt, empfehlen wir unseren #ImageSlider. Quasi ein Mal Medium Rectangle bezahlt, zwei Mal bekommen und viel mehr #Viewability. 🤩
Viads Tips for Publishers 🧠 🔥 Enable in-view only ads: Ads that aren’t seen = $0 value. Work with platforms that prioritize viewability and avoid blind scrolling. #Viewability #AdTech #Programmatic
📣 Drive higher viewability and click-through rates with #Ezoic's AI-powered ad optimization. 👀 #CTR #Viewability
Exciting news! We have launched a new solution with @integralads to measure viewability and invalid traffic across mobile, PC, and console in-game campaigns. Learn all about it 👉 hubs.la/Q01XgZnz0 #InGameAdvertising #AdsMeasurement #Viewability #IVTRate
L'#Autoritédelaconcurrence reproche à #Meta d'avoir restreint l'accès à ses partenariats de #viewability (mesure de la visibilité des publicités) et de #brandsafety (protection de l'image de marque) dans des conditions jugées opaques et discriminatoires💡usine-digitale.fr/editorial/anti…
Impression face-off: Attention 🆚 Viewability! Who's the real heavyweight champ? 🏋️♂️💥 We suggest you embrace both for a knockout ad campaign! 🥊🎯 If you're cracking the code of viewability metrics, vCPM is the way to go! 📊🔍 #Viewability #vCPM bit.ly/43z2c5h
admonsters.com
What is vCPM and How Does It Relate to Viewability? - AdMonsters
vCPM provides a metric to measure the cost of viewable impressions, helping advertisers optimize their ROI and publishers enhance ad revenue.
Discover the importance of #viewability #targeting in #programmaticadvertising to optimize campaign performance and ROI. Learn more in my new article: linkedin.com/feed/update/ur…
Acompanhar o desempenho do ad viewability tornou-se fundamental para compradores de mídia. Confira o conteúdo completo e confira tudo sobre essa métrica grumft.com/ad-viewability/ #Viewability #AdViewability #eCPM #Awareness #MídiaProgramática #Dev #Grumft
Want to learn more about viewability? Check out our blog on MRC Viewability Standards: A Quick Reference Guide. bit.ly/3Dgbo4p #adtech #viewability
Viads Tips for Publishers 🧠 🔥 Enable in-view only ads: Ads that aren’t seen = $0 value. Work with platforms that prioritize viewability and avoid blind scrolling. #Viewability #AdTech #Programmatic
L'#Autoritédelaconcurrence reproche à #Meta d'avoir restreint l'accès à ses partenariats de #viewability (mesure de la visibilité des publicités) et de #brandsafety (protection de l'image de marque) dans des conditions jugées opaques et discriminatoires💡usine-digitale.fr/editorial/anti…
(1/2) Food for thought from @ANAmarketers' Bill Duggan: #1. Av. # of sites a brand campaign would run: 44,000 The study showed the higher number of places an ad runs, #marketers suffer ⬇️ #viewability rates & ⬆️ #adfraud. A typical user would visit 10 sites a day. So do you..
Das #MediumRectangle ist eines der beliebtesten Anzeigenformate. Doch statt nur Bild und Text geht bei dem Format noch sehr mehr. Der Floater mit Animation sticht durch drei Dinge hervor: #Viewability, Viewability, Viewability. Das ist doch alles andere als langweilig, oder?🤩
Видимость: без нее ничего не получится Статья для самых маленьких В современном мире эффективность рекламы напрямую связана с её видимостью. pubmag.ru/ru/viewability… #viewability #publishers #ads #advertising #mrc #yandex #video
#Viewability alone cannot fully capture the complexity of consumer #attention. Learn how @OracleDataCloud's Principal Product Manager, Moomal Shaikh tackles driving resonance, relevance and recall with @OpenX. social.ora.cl/60115s5P7
Le ragioni principali di un posizionamento premium sono: Max #Viewability, Max #BrandSafety, #MediaQuality #oim24
In secondo luogo, i brand segnalano la necessità di una maggiore trasparenza tramite misurazioni affidate a terze parti accreditate, in particolare su elementi quali #MediaQuality, #BrandSafety, #Viewability, Ad fraud e #AttentionMetrics #oim24
Programmatic Homepage Takeovers are here! A new take on this once-polarizing format that benefits from the best of both worlds: the #viewability of homepage takeovers and the targeting options of #programmatic. Would you use this format in your strategy?👀buff.ly/3VofgK5
#Viewability alone cannot fully capture the complexity of consumer #attention. Learn how @OracleDataCloud's Principal Product Manager, Moomal Shaikh tackles driving resonance, relevance and recall with @OpenX. social.ora.cl/6017ejZQL
#Viewability alone cannot fully capture the complexity of consumer #attention. Learn how @OracleDataCloud's Principal Product Manager, Moomal Shaikh tackles driving resonance, relevance and recall with @OpenX. social.ora.cl/6019ey7ft
#Viewability alone cannot fully capture the complexity of consumer #attention. Learn how @OracleDataCloud's Principal Product Manager, Moomal Shaikh tackles driving resonance, relevance and recall with @OpenX. social.ora.cl/6019dIPsf
#Viewability alone cannot fully capture the complexity of consumer #attention. Learn how @OracleDataCloud's Principal Product Manager, Moomal Shaikh tackles driving resonance, relevance and recall with @OpenX. social.ora.cl/6015dWp0t
#Viewability alone cannot fully capture the complexity of consumer #attention. Learn how @OracleDataCloud's Principal Product Manager, Moomal Shaikh tackles driving resonance, relevance and recall with @OpenX. social.ora.cl/6010djGNr
#Viewability alone cannot fully capture the complexity of consumer #attention. Learn how @OracleDataCloud's Principal Product Manager, Moomal Shaikh tackles driving resonance, relevance and recall with @OpenX. social.ora.cl/6016dkh0g
#Viewability alone cannot fully capture the complexity of consumer #attention. Learn how @OracleDataCloud's Principal Product Manager, Moomal Shaikh tackles driving resonance, relevance and recall with @OpenX. social.ora.cl/6012jCuri
#Viewability alone cannot fully capture the complexity of consumer #attention. Learn how @OracleDataCloud's Principal Product Manager, Moomal Shaikh tackles driving resonance, relevance and recall with @OpenX. social.ora.cl/6015jNhC3
#Viewability alone cannot fully capture the complexity of consumer #attention. Learn how @OracleDataCloud's Principal Product Manager, Moomal Shaikh tackles driving resonance, relevance and recall with @OpenX. social.ora.cl/6013jaIHf
#Viewability alone cannot fully capture the complexity of consumer #attention. Learn how @OracleDataCloud's Principal Product Manager, Moomal Shaikh tackles driving resonance, relevance and recall with @OpenX. social.ora.cl/6013jvEcF
Advertising's big blind spot: UK adspend is projected to hit nearly £15bn in 2019, but are brands really getting their money's worth in #viewability? buff.ly/31BQIPX #ad
¿Qué ventajas tiene la #Viewability de vídeo? Conoce las claves en el #MadridAutomationSummit2019 de @RubiconProject
We are thrilled to announce we have been selected as a trusted @Google Measurement Partner in #viewability and #reach! Learn more about the program here: bit.ly/2u9SQPz
.@AdAsiaHoldings taps @Adloox_Live for third-party #ad #verification buff.ly/2DZmRs7 #viewability #adfraud #brandsafety
Confused by #viewability? In an effort to bring clarity to the industry, we're breaking down the meaning of key terms:
Confused by what #viewability means? In an effort to bring clarity to the industry, we're breaking down the meaning of key terms:
The GM of @DataXu in APAC makes the case that #ConnectedTV is for marketers who value #viewability - buff.ly/2I5fCRz
Our case study explores how investing in #viewability and time-in-view empowered a major consumer packaged goods brand to create efficient ads & drive consumer engagement. The result? In-view ads tripled the return on ad spend. Learn more here: integr.al/3VaNkWU
Day 3 of #CannesLions is kicking off to a fantastic start! Stop by the DV Cabana to grab a copy of the DV 2019 Global Insights Report to learn about global trends into #viewability, #adfraud, and #brand safety. #mediaquality
Si este fin de semana miraste al cielo... SunMedia by Fibonad en el Festival de Globos Villa de #Aranjuez. #viewability #experts 🎈
#Viewability is going to become increasingly important as buyers get more savvy...publishers need to prepare now! @Chegg at #PubAcademy
#CannesLions is two weeks away! Schedule time with DV executives to discuss the latest global insights and trends in #brandsafety, #viewability, and #adfraud. dvatcannes.com
È essenziale investire per proteggere la reputazione del marchio. La parola a #GroupM e al suo team di esperti in #brandsafety #viewability #adfraud e #digitalmarketing vimeo.com/289684047
.@MediaMath launches 'guaranteed viewable' market buff.ly/2SIiEx7 #viewability #adfraud #programmatic
We had a great time at the Programmatic Pioneers Summit earlier this week. Great insights on #transparency, #viewability and #programmatic #mediabuying from @Xandr76's Allison Sanbongi, @HorizonMedia's Corey Tolbert and @newscorp's @slayser8.
Infolinks perfects viewable impressions and duration to ensure ads are seen and considered to achieve exceptional performance. infolinks.com/advertisers/ #viewability #publishers #advertising #digitalmarketing #adtech #infolinks
#Viewability is critical for the success of any advertising campaign, but is currently not yet possible in #CTV. Learn how DV is solving for this challenge in our new guide: ow.ly/BTkb50AJhnn
Three solutions to the 'nonsensical' ad #viewability standard: bit.ly/2noCOOh #DigitalMarketing #Advertising
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