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AdTag_Macros's profile picture. Advertising As A Service(Aaas) Company # Monetization #App # AdSense #GAM360 #Mediation #HeaderBidding #AdOps #adx

AdTag Macros

@AdTag_Macros

Advertising As A Service(Aaas) Company # Monetization #App # AdSense #GAM360 #Mediation #HeaderBidding #AdOps #adx

2KPosts 101Followers 308Following
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AdTag_Macros's profile picture.
AdTag Macros
 @AdTag_Macros
Mar 11, 2023

#4 I found amusing when TTD ceo refer DV360 as lesser known buy side . over-all I think Google needs to be more inclusive and supportive to other competitors to create good ecosystem else it will keep on facing such issues in coming future.

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AdTag_Macros's profile picture.
AdTag Macros
 @AdTag_Macros
Mar 11, 2023

#3 Googles whole attitude towards ads is We owned the both ends and we dictate how it should work. I mean giving 68% cut to publisher since a more than decade where others are giving 80% Where is balanced and what is your market research team doing.

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AdTag_Macros's profile picture.
AdTag Macros
 @AdTag_Macros
Mar 11, 2023

#2 Google's monopoly in adtech is hazardous but you can't others to not follow the same pattern. Yes google indeed downplay other adtech such as #prebid and self promote OB to show that they are not part of herd.but sometime it's better to be part of herd in order to survive.

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AdTag_Macros's profile picture.
AdTag Macros
 @AdTag_Macros
Mar 11, 2023

#1 Just read the piece written by #TTD ceo, I found it somewhat self promotional article by showing other that how big is google but at the same time how strong they are...His main focus is towards DOJ case against Google.

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AdTag_Macros's profile picture.
AdTag Macros
 @AdTag_Macros
Feb 26, 2023

For those who are still confused and think that getting #GAM360 means you will become #google #MCM partner..Well you can't be wrong enough.

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AdTag_Macros's profile picture.
AdTag Macros
 @AdTag_Macros
Feb 26, 2023

#adx was diluted word already ..We had a another keyword which was specific to google ad manager and it was part of day-to-day..#gpt now even that word have another meaning #ChatGPT

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AdTag_Macros's profile picture.
AdTag Macros
 @AdTag_Macros
Feb 20, 2023

#lets talk about brand safety 😂 #subway

AdTag_Macros's tweet image. #lets talk about brand safety 😂 #subway
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AdTag_Macros's profile picture.
AdTag Macros
 @AdTag_Macros
Feb 15, 2023

In app bidding solutions such as #Ironsource or #Applovin are pretty much in demand..With all custom solutions these products provide looks promising but can they deliver that much value in non tier 1 countries.

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