Ad Tech Explained
@AdTechExplained
Explainers on the latest technologies in advertising from the team @marketecturetv. Subscribe to the newsletter (link below). Primary author: @TreyTitone.
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Commerce audiences aren’t just for retail media. Built from real shopping behavior, they offer privacy-safe, high-intent targeting across the open web. We break it down with Sovrn: adtechexplained.com/p/commerce-aud… #AdTechExplained #CommerceAudiences #RetailMedia
"The biggest waste of time in ad tech history" -- @TreyTitone gets spicy on the sandbox in a bonus @AdTechExplained Link : 👇
We've teamed up with @101Programmatic to bring a series of UI breakdowns to @AdTechExplained. First off, a deep dive on the Amazon DSP. Link below:
The Trade Desk's "Ventura" operating system, explained: adtechexplained.com/p/the-trade-de…
Thanks to @WeAreAzerion for sponsoring our latest article: Sell Side Curation Explained adtechexplained.com/p/sell-side-cu…
#IABTechLab’s Ad Creative ID Framework (ACIF) explained in latest @AdTechExplained article! To help manage programmatic video creatives we have introduced a framework to reinvigorate the concept of a universal creative ID. Read more here: okt.to/mKVdC7
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