alexandroff_h's profile picture. The Web3 design partner your competitors wish they hired
Portfolio of $6B+ TVL products
clients @MarinadeFinance, @kamino, @HubbleProtocol, @AskVenice

Harry ✹ Web3 Design 🇺🇦

@alexandroff_h

The Web3 design partner your competitors wish they hired Portfolio of $6B+ TVL products clients @MarinadeFinance, @kamino, @HubbleProtocol, @AskVenice

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How do you turn a complex, developer-built interface into a sleek product managing 11M SOL ($2.5B+)? After 3 years leading design for @MarinadeFinance, I'm sharing the playbook. From chaotic UI to a scalable design system. A thread 🧵👇


Great ending of the week with Hyperdash 🫶

alexandroff_h's tweet image. Great ending of the week with Hyperdash 🫶

Founder: "Should I hire a designer for my MVP?" Me: "No. Use shadcn/ui and ship." Founder: "Really?" Me: "Really. Your job is to validate the idea, not win design awards." *6 months later* Same founder: "We have 5k users but everyone says we look like [competitor]" This is…


True. I met my wife when we both were at school. She didn't care, I didn't care either. That's the recipe of healthy relationships basically. She helps me, I help her, we're both working for each other :D

men, is this true?

FreckledLiberty's tweet image. men, is this true?


Web3 designers are so obsessed with looking "futuristic" that they forgot people still need to use their apps. Every other crypto interface: → Gradients on gradients → Glowing effects everywhere → 8px font size (because cyberpunk) → 16px tap hitbox on mobile → Color…

alexandroff_h's tweet image. Web3 designers are so obsessed with looking "futuristic" that they forgot people still need to use their apps.

Every other crypto interface:

→ Gradients on gradients

→ Glowing effects everywhere

→ 8px font size (because cyberpunk)

→ 16px tap hitbox on mobile

→ Color…

Late night building a Web3 design course with my business partner. Launching for Ukrainian audience first. If it works — going global. Teaching what I learned building for Marinade, Kamino, and other protocols. Teaching what he learned building dozens of sites and marketing…

alexandroff_h's tweet image. Late night building a Web3 design course with my business partner.

Launching for Ukrainian audience first. If it works — going global.

Teaching what I learned building for Marinade, Kamino, and other protocols.

Teaching what he learned building dozens of sites and marketing…

Cursor's tooltip just taught me a masterclass in upselling. Most products hide premium features behind a paywall. Cursor shows you the feature, explains why it matters, and gives you a direct CTA — all in a tooltip. No friction. No mystery. Just value upfront. They're so…

alexandroff_h's tweet image. Cursor's tooltip just taught me a masterclass in upselling.

Most products hide premium features behind a paywall.

Cursor shows you the feature, explains why it matters, and gives you a direct CTA — all in a tooltip.

No friction. No mystery. Just value upfront.

They're so…

I didn't spend a penny on design education. YouTube tutorials. Copying work I admired. Grinding in Photoshop, which wasn't even made for interface design. One page per file. 200MB each. Heavy as hell. Then I landed my first agency job. My art director taught me more in…

Got a few DMs recently from people who are just starting out in their design journey. Most of them asking the same sort of questions: “How can I learn design quickly?” “How do I get better, fast?” The truth? Patience. Accept that you don’t know everything yet — that’s fine.…



Bro can’t wrap his head around crypto actually working 👀 They couldn’t process that you can: • Set up an account in seconds vs weeks of bank bureaucracy • Wire funds instantly instead of waiting on Western Union like it’s 2005 • Flip $192M without KYC paperwork hell This…

alexandroff_h's tweet image. Bro can’t wrap his head around crypto actually working 👀

They couldn’t process that you can:
• Set up an account in seconds vs weeks of bank bureaucracy

• Wire funds instantly instead of waiting on Western Union like it’s 2005

• Flip $192M without KYC paperwork hell

This…

.@Devanflaherty deserves 1000 times more followers than he has now for this masterpiece! I’m your personal fan since today mate 🔥

who's responsible for creating this banger? 🤯



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